What does Google say about SEO? /
Official Google statements come from various channels: official blogs (Google Search Central Blog), developer documentation, conference announcements, and responses on help forums. These institutional communications represent Google's official position on SEO matters and best practices to follow.
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★★★ Does hreflang on A tags really not work with Google?
Google currently does not take into account the hreflang attribute when placed on A elements (links), even though this practice is used by sites like Wikipedia....
Nov 28, 2024 ⚡ Analysis available
★★ Could SafeSearch really impact your SEO visibility?
If a site does not appear for brand searches, comparing results with SafeSearch on versus off can reveal significant differences. The SafeSearch filter prevents the display of explicit content based o...
Nov 28, 2024 ⚡ Analysis available
★★ Should you really worry about noindex and 404 alerts in Search Console?
Search Console alerts regarding intentionally noindexed pages or 404 errors on expired content can be ignored if these configurations are intentional. Search Console sends these alerts not to miss out...
Nov 28, 2024 ⚡ Analysis available
★★★ Has Buying Links Really Become Useless for SEO?
The detection of reliable links has significantly improved over the years. Consequently, buying links is now at risk of becoming useless, as Google is better at identifying manipulative links....
Nov 28, 2024 ⚡ Analysis available
★★★ Why is link list distribution seen as spam by Google?
Link list distribution can be seen as link spam. Google uses links as a relevance factor, but links intended to manipulate rankings are considered link spam, including the manipulation of inbound and ...
Nov 28, 2024 ⚡ Analysis available
★★★ How does Google assess reputation abuse for websites?
Google employs various criteria to determine if third-party content is used abusively in the context of site reputation abuse. Penalized owners receive a notification through Search Console and can su...
Nov 28, 2024 ⚡ Analysis available
★★★ Is Google tightening its grip on site reputation abuse?
Google is strengthening its policy against site reputation abuse. This concerns the publishing of third-party content with little to no supervision, aimed at manipulating rankings by leveraging the ho...
Nov 28, 2024 ⚡ Analysis available
★★ Does user experience really start in the SERPs rather than on your website?
User experience doesn't begin only on the website itself but starts right in the search results. Elements like the page title and description in search results are integral parts of the overall UX and...
Nov 21, 2024 ⚡ Analysis available
★★★ Does keyword stuffing really boost your Google rankings?
Cramming a page with keywords (keyword stuffing) does not contribute to improving rankings. A practical case study shows that removing keyword stuffing from an already well-ranked page caused no drop ...
Nov 21, 2024 ⚡ Analysis available
★★ Should you really drop AMP to simplify your SEO?
For websites that already have a well-optimized responsive mobile version, Google recommends considering the removal of AMP versions to simplify maintenance. The fewer versions to manage, the easier i...
Oct 31, 2024 ⚡ Analysis available
★★★ Should you still worry about Googlebot desktop with a mobile-first index?
Googlebot desktop is still active after the full transition to mobile-first indexing in July 2024. The MFI change means that Google primarily uses the mobile user-agent to index content, but Googlebot...
Oct 31, 2024 ⚡ Analysis available
★★★ Why are some data points hidden in Search Console?
Search Console may not display certain data to protect user privacy, particularly for queries with very few impressions or containing personal or sensitive information. It is technically impossible to...
Oct 31, 2024 ⚡ Analysis available
★★ Why should you include both publication and modification dates in your NewsArticle structured data?
For NewsArticle structured data, it is recommended to include both the publication date (datePublished) and the modification date (dateModified), even if only the modification date is visible on the p...
Oct 31, 2024 ⚡ Analysis available
★★ How should you handle the X-Robots-Tag during 301 redirects?
If you want to use the X-Robots tag with noindex/nofollow during a 301 redirect, you need to apply it not only on the intermediate page but also on the final destination page....
Oct 31, 2024 ⚡ Analysis available
★★ Why does Google only support one favicon per site?
Google Search only supports one favicon per site, where the site is defined by the site name (domain-level or subdomain-level, including the homepage). Updating favicons takes time as they are updated...
Oct 31, 2024 ⚡ Analysis available
★★ Does Google actually crawl CSS-hidden elements?
Google's crawler can retrieve HTML elements even if they are hidden with display:none. Links found within elements like details tags or popovers are also followed by the crawler if they exist in the D...
Oct 31, 2024 ⚡ Analysis available
★★★ Can you influence the site name shown by Google in search results?
There is currently no method to force a specific site name display in search results. Using the domain name as the site name is a normal behavior and is not considered a bug. The issue may resolve ove...
Oct 31, 2024 ⚡ Analysis available
★★★ Why is Google ending the Sitelinks Search Box?
Google will remove the Sitelinks Search Box from search results starting November 21, 2024, as its usage has decreased over time. This change will be applied globally across all languages and countrie...
Oct 31, 2024 ⚡ Analysis available
★★★ Is Your robots.txt File Still Compliant Now That Google Only Recognizes 4 Directives?
Google has updated its policy regarding the robots.txt file, clarifying that it only supports four fields: "user-agent", "allow", "disallow", and "sitemap". In other words, unsupported directives are ...
Oct 15, 2024 ⚡ Analysis available
★★ Can modifying your title tags and meta descriptions really shift your Google rankings?
Modifying a page's meta titles and descriptions can cause changes in search results. Changing the title or headings can affect rankings, while modifying the meta description can change snippet display...
Aug 21, 2024 ⚡ Analysis available
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