Official statement
If a site does not appear for brand searches, comparing results with SafeSearch on versus off can reveal significant differences. The SafeSearch filter prevents the display of explicit content based on browser settings.
8:25
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Official statement from
(1 year ago)
⚠ A more recent statement exists on this topic
Why won't Google reveal its exact criteria for adult content classification?
View statement →
TL;DR
SafeSearch can influence a site's search results by filtering explicit content. Check your rankings with SafeSearch on and off. This may explain visibility discrepancies.
❓ Frequently Asked Questions
SafeSearch affecte-t-il tous les sites de la même manière?
Non, SafeSearch cible les contenus jugés explicites. Les sites standard peuvent ne pas être affectés.
Puis-je désactiver SafeSearch pour mon site?
Non, c'est l'utilisateur qui choisit d'activer ou de désactiver cette option, pas le développeur du site.
SafeSearch peut-il affecter mon trafic global?
Oui, si votre audience inclut de nombreux utilisateurs avec SafeSearch, cela peut réduire votre trafic perçu.
🎥 From the same video 8
Other SEO insights extracted from this same Google Search Central video · duration 16 min · published on 28/11/2024
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