What does Google say about SEO? /
John Mueller is one of Google's most active spokespeople on search engine optimization topics. As a Search Advocate, he regularly answers the SEO community's questions during Google Search Central sessions and on social media. His statements are a prime source of information for understanding how Google Search works and the best practices to follow.
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★★ Does Google's improved video indexing report finally reveal the real blocking issues?
The video indexing report has been updated to include more detailed information about video indexing issues that can be resolved....
Jul 05, 2023 ⚡ Analysis available
★★ Does Search Console Insights really work without Google Analytics? A game-changer for site owners?
Search Console Insights now supports users without Google Analytics, making it easier to verify your site's performance in Google Search for site owners and their clients....
Jul 05, 2023 ⚡ Analysis available
★★ Does the Rich Results Test code editor really transform how you validate structured data?
Google has launched an update to the Rich Results Test enabling code editing, making it easier and faster to test structured markup corrections....
Jul 05, 2023 ⚡ Analysis available
★★ Is Google's Search Generative Experience (SGE) about to completely transform how organic traffic works?
Google has launched Search Labs where users can test new products and ideas, including Search Generative Experience (SGE) which uses generative AI to provide more information and context to searches. ...
Jul 05, 2023 ⚡ Analysis available
★★★ Are Core Web Vitals Really Not Enough to Guarantee a Good User Experience?
Excellent page experience involves much more than Core Web Vitals alone. While good experience aligns with what ranking systems seek to reward, many other elements are involved. A holistic approach is...
Jul 05, 2023 ⚡ Analysis available
★★★ Is Google really switching from FID to INP in Core Web Vitals — and should you worry?
Interaction to Next Paint (INP) will become a core component of Core Web Vitals and replace First Input Delay (FID) in March 2024. INP data is already available in Search Console to enable preparation...
Jul 05, 2023 ⚡ Analysis available
★★★ Is mobile-friendliness really no longer a Google ranking factor?
Google is removing mobile-friendliness as a ranking factor because most sites are now mobile-optimized. The mobile usability report and mobile-friendly testing tool will be removed from Search Console...
Jul 05, 2023 ⚡ Analysis available
★★★ Do Core Web Vitals Really Impact Your Content's Search Rankings?
Google has clarified how Core Web Vitals are used in its helpful content ranking system. It is recommended to consult the blog and documentation for all the details....
Jul 05, 2023 ⚡ Analysis available
★★★ Is Semantic HTML Markup Really an SEO Ranking Factor?
In a video published on the Google Search Central channel, John Mueller answered a question about the role of semantic HTML markup in SEO and website rankings. The famous Google employee clarified tha...
Jul 04, 2023 ⚡ Analysis available
★★★ Does semantic HTML really improve your search engine rankings?
Using semantic HTML can help Google's systems better understand a page's content, even if it's not a direct ranking factor....
Jun 29, 2023 ⚡ Analysis available
★★ Should you prioritize semantic <section> and <article> tags over <div> for SEO?
Google's systems are not particular about similar elements. To group text, most elements are treated the same way, whether it's section, article or div....
Jun 29, 2023 ⚡ Analysis available
★★ Why does Google still insist on anchor tags instead of JavaScript for your links?
You must use anchor (a) tags for links rather than on-click JavaScript handlers, so that Google can properly identify and follow links....
Jun 29, 2023 ⚡ Analysis available
★★ Should you really ban HTML tables for page layouts?
Table elements should be used to present tabular data and not to position text or create a layout....
Jun 29, 2023 ⚡ Analysis available
★★ Does placing images near relevant text really boost your SEO and visibility in Google Images?
Images should be integrated near their textual context to help Google better understand the relationship between the image and the content....
Jun 29, 2023 ⚡ Analysis available
★★ Should you really use Hn tags instead of styling your headings visually with CSS?
It is recommended to use appropriate HTML heading elements to structure text blocks, rather than simply enlarging text visually....
Jun 29, 2023 ⚡ Analysis available
★★★ Is semantic HTML really useless for SEO?
Semantic HTML is not a ranking factor and is not a magic multiplier to improve a site's positioning. It aids in understanding but does not directly influence ranking....
Jun 29, 2023 ⚡ Analysis available
★★★ Is semantic HTML really decisive for your search rankings?
Semantic HTML helps search engines understand a page. It involves using HTML elements to structure content according to their meaning rather than their appearance....
Jun 29, 2023 ⚡ Analysis available
★★★ Should You Launch Your New Domain Several Weeks Before an SEO Migration?
According to John Mueller, launching a new domain several weeks before migrating your site to it can reduce certain risks. He explains: "There are internal and external things that could be risky. It ...
Jun 27, 2023 ⚡ Analysis available
★★ Is your website really missing from Google's index, or could canonicalization be playing tricks on you?
A website can appear unindexed when it's actually indexed due to canonicalization. For example, the www version might be indexed but not the non-www version, or the opposite. You need to verify which ...
Jun 22, 2023 ⚡ Analysis available
★★★ Why isn't your homepage showing up in Google's search results yet?
Among the technical problems preventing a homepage from being indexed: server inaccessible to Googlebot, misconfigured robots.txt, noindex tag, empty page or lacking indexable content, non-discoverabl...
Jun 22, 2023 ⚡ Analysis available
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