John Mueller

★★★ How can choosing the right type of structured data transform your SEO?

The structured data you add should correspond to the main element of your page. If multiple schema.org types apply (FAQ, How-to, Article), select the one that best represents the main content, as Goog...

Jul 02, 2021 ⚡ Analysis available

★★ Why doesn't Google acknowledge when site migrations are complete?

Google does not have an internal status indicating that a site migration is completely finished. Notifications in Search Console have an expiration period (90 to 180 days), but that does not mean the ...

Jul 02, 2021 ⚡ Analysis available

★★★ Should you use JavaScript to control indexing for single page apps?

For single-page applications, use JavaScript to dynamically add a noindex robots meta tag to the DOM for pages that should not be indexed. Avoid using robots.txt as Google would then index the URL wit...

Jul 02, 2021 ⚡ Analysis available

★★ Why does Google mix the languages of sitelinks even with the correct hreflang?

Sometimes, Google displays sitelinks in different languages, even with a correct hreflang and strong internal links. Site owners cannot directly control this (except by disallowing unwanted pages) and...

Jul 02, 2021 ⚡ Analysis available

★★★ Should you keep old pages live during an SEO migration?

During a migration where some pages won't be ready immediately, it's best to keep the old pages active until the new ones are available, allowing for a consistent transition without losing SEO signals...

Jul 02, 2021 ⚡ Analysis available

★★ How can you ensure hidden content is indexed by Google?

If the content is present in the initial HTML (even within a toggle/accordion), Google can use it for indexing. If the content needs to be loaded after a click, Google won't know it needs to be clicke...

Jul 02, 2021 ⚡ Analysis available

★★ Why does your indexed content disappear from Google?

Even when a page is indexed, it isn't necessarily displayed to users and may drop out of the index over time....

Jun 30, 2021 ⚡ Analysis available

★★★ How does Google truly determine what qualifies as quality content in SEO?

Google's systems want to recommend fantastic content to users as quickly as possible. The best way to improve your visibility is to make your site excellent as a whole....

Jun 30, 2021 ⚡ Analysis available

★★★ Why should you use sitemaps for SEO indexing?

Use a sitemap to automatically notify Google about new pages. It’s a recommended URL submission method....

Jun 30, 2021 ⚡ Analysis available

★★★ Why doesn't forced indexing ensure a strong SEO ranking?

Forcing the indexing of a page does not mean that Google will prominently display it in search results, nor does it ensure that it will remain indexed over time....

Jun 30, 2021 ⚡ Analysis available

★★ Why is mastering dynamic sites crucial for SEO?

On dynamic sites, work to keep functionalities open for users while preventing crawlers from getting lost in automatically generated URLs....

Jun 30, 2021 ⚡ Analysis available

★★ Should you link your new products directly from the homepage in e-commerce?

For e-commerce sites, it's beneficial for Google's systems to find links to new products directly on the homepage so that they do not have to navigate through multiple levels of categories....

Jun 30, 2021 ⚡ Analysis available

★★★ Why doesn't Google index all your web pages?

Google does not guarantee the indexing of all web pages. Most search engines do not index a significant portion of web content, especially duplicate content or content that is unlikely to be viewed by...

Jun 30, 2021 ⚡ Analysis available

★★★ Does server performance really affect how search engines crawl your site?

It’s crucial for your server to handle a reasonable number of requests quickly. When a server slows down, search engines slow down their crawling as well....

Jun 30, 2021 ⚡ Analysis available

★★★ Why are internal links to new pages critical for SEO?

Create links to your new pages prominently on your site. The easier it is for Google's systems to recognize that a page is important, the easier it is to prioritize its crawl and indexing....

Jun 30, 2021 ⚡ Analysis available

★★ How does the URL Inspection Tool transform your SEO strategy?

For individual URLs, use the URL Inspection Tool in Search Console to submit your pages to Google....

Jun 30, 2021 ⚡ Analysis available

★★★ Why should you steer clear of unnecessary URLs on your website?

Avoid cluttering your site with unnecessary URLs such as event calendars from far in the past or category pages featuring every possible filter combination. Search engines may get bogged down and miss...

Jun 30, 2021 ⚡ Analysis available

★★★ How long does it really take for new pages to get indexed?

Indexing a new page can take from a few hours to several weeks. In practice, most quality content is detected and indexed in about a week....

Jun 30, 2021 ⚡ Analysis available

★★★ Why is your site's overall quality crucial for SEO?

Keep your site's overall quality at a high level. The easier it is for Google's systems to recognize that your site is essential for users, the better they can prioritize crawling and indexing....

Jun 30, 2021 ⚡ Analysis available

★★ How can integrating sitemaps boost your SEO tracking efforts?

<p>Although sitemaps are not mandatory, they are considered a best practice because they facilitate performance tracking in Google Search Console, particularly for multilingual or multi-regional sites...

Jun 25, 2021 ⚡ Analysis available