Official statement
Google does not make a major distinction between links in navigation and links in the main content. The primary difference concerns boilerplate content versus main content, but not specifically the links themselves.
Other statements from this video 18 ▾
- □ Should You Really Worry About Core Updates Without Clear Guidelines from Google?
- □ Is it true that adding a second internal link to a page is pointless for SEO?
- □ Why are internal PageRank micro-optimizations ineffective for SEO?
- □ How does anchor text hold more weight than the number of internal links?
- □ Is the author really that important for SEO of non-critical content?
- □ How does Google really handle infographics for SEO?
- □ Why is contextual text crucial for your graphs in SEO?
- □ Why should you prioritize HTML tables for indexing specific values?
- □ Should you really mark every product with structured data on category pages?
- □ Should you rethink the use of structured data for SEO?
- □ Why does geographic targeting take a week in Google Search Console?
- □ Could a product canonical to category be harming your product content?
- □ Should You Always Optimize the Length of Titles and Descriptions?
- □ How does Google change meta descriptions based on user queries?
- □ How does a clear HTML structure impact the display of sitelinks?
- □ Why are 1:1 redirects essential for a seamless domain migration?
- □ Is there really no delay between Google's crawling and indexing?
- □ Could separate mobile sites be the reason your indexing is slowing down?
Official statement from
(5 years ago)
⚠ A more recent statement exists on this topic
How Do Navigation Links Really Impact Your SEO?
View statement →
TL;DR
Google indicates that navigation links and main content links are treated in a similar way. It’s not the link's position that matters, but the distinction between boilerplate content and main content.
❓ Frequently Asked Questions
Les liens en footer ont-ils un impact différent ?
En termes de traitement, non. L'important est le contenu entourant ces liens.
Dois-je restructurer tout mon menu ?
Pas nécessairement, mais veillez à ce que chaque lien ait une valeur contextuelle.
Comment vérifier si mes liens sont pertinents ?
Effectuez une analyse pour identifier où des liens pourraient ajouter une valeur contextuelle.
🎥 From the same video 18
Other SEO insights extracted from this same Google Search Central video · published on 09/07/2021
🎥 Watch the full video on YouTube →
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