John Mueller

★★ How can you leverage the new video data in Google's URL Inspection Tool to boost your rankings?

The URL Inspection Tool in Search Console has been enhanced to provide information about videos present on pages....

Sep 28, 2022 ⚡ Analysis available

★★★ Will structured data pros/cons in reviews really change the game in search results?

Google now supports structured data for advantages and disadvantages (pros and cons) in reviews. These annotations allow users to see a high-level summary of a review directly in search results....

Sep 28, 2022 ⚡ Analysis available

★★ Does Google really enforce a strict 15 MB HTML crawl limit per page?

Googlebot crawls up to 15 megabytes of HTML per page. This limit doesn't affect the vast majority of websites....

Sep 28, 2022 ⚡ Analysis available

★★ Is Google's new Merchant Listings report a game-changer for e-commerce SEO?

A new Merchant Listings report has been added to Google Search Console to help manage product listings....

Sep 28, 2022 ⚡ Analysis available

★★ Is Google really abandoning geotargeting controls in Search Console?

The geotargeting parameter and hreflang report in Search Console will be removed. Hreflang annotations, however, continue to be supported....

Sep 28, 2022 ⚡ Analysis available

★★ Is Google's Search Console classification update changing how you should prioritize your SEO tasks?

Google has simplified the way pages, elements, and issues are classified in Search Console. This makes it easier to focus on critical issues affecting your site's visibility and better prioritize your...

Sep 28, 2022 ⚡ Analysis available

★★★ Can Google's new HTTPS report really prevent your rankings from dropping?

A new HTTPS report is now available in Search Console. It makes it easier to identify problems preventing a page from being served securely. HTTPS is part of the page experience ranking factor....

Sep 28, 2022 ⚡ Analysis available

★ How can you optimize your feeds to make the most of Google Discover's Follow feature?

Google has added best practices for feeds intended for the Follow feature in Google Discover. This feature is currently available in English in the United States....

Sep 28, 2022 ⚡ Analysis available

★★★ Does the Helpful Content Update really penalize your entire site, or just problem pages?

The Helpful Content Update is a signal that applies across your entire site. The process is fully automated. For affected sites, improvements will be taken into account over time....

Sep 28, 2022 ⚡ Analysis available

★★★ Should you really forget technical SEO to please Google with 'people-first' content?

Google recommends focusing on people-first content (user-centric) and avoiding search engine-first content (created primarily for search engines)....

Sep 28, 2022 ⚡ Analysis available

★★ Why does Google finally maintain a dedicated page to track ranking algorithm updates?

Google maintains a dedicated page to track ranking updates. This list includes major changes for which Google provides guidance to site owners, with specific dates to help identify impacts on your tra...

Sep 28, 2022 ⚡ Analysis available

★★★ How can you unlock your videos with Google's new Video Indexing Report in Search Console?

A new Video Indexing Report is now available in Search Console. It allows you to determine which videos have been indexed and what might be preventing the indexing of others....

Sep 28, 2022 ⚡ Analysis available

★★★ Do You Really Need an H1 Tag on Every Page to Rank Well on Google?

John Mueller explained on Reddit that Google will never penalize a page simply because it doesn't have an H1 tag....

Sep 26, 2022 ⚡ Analysis available

★★ Why won't Google settle the subdomains vs subdirectories debate once and for all?

The question of whether it's better to use subdomains or subdirectories remains a recurring and complex discussion topic without a simple definitive answer....

Sep 22, 2022 ⚡ Analysis available

★★★ Does Word Count Really Matter to Google When Judging Content Quality?

John Mueller indicated on Twitter that the word count of a text is not taken into account by the search engine's algorithm to determine whether content is of good or poor quality....

Sep 22, 2022 ⚡ Analysis available

★★★ How Does Google Actually Differentiate Between Two Similar Sites for Ranking?

John Mueller explained during a webmaster hangout how Google handles 2 similar sites: ultimately, it doesn't matter if the visual design is more or less different—what counts is the editorial content....

Sep 22, 2022 ⚡ Analysis available

★★★ Do you really need a meta robots tag on every single page?

A meta robots tag is not required to rank in Google search results. It is only necessary if you want to modify the default appearance of a page in search results....

Sep 20, 2022 ⚡ Analysis available

★★★ Is the meta robots tag really enough to control how your pages appear in Google?

The meta robots tag allows you to specify how a specific page should be displayed in search results, or whether it should not be displayed at all. It serves to modify the default appearance of a page ...

Sep 20, 2022 ⚡ Analysis available

★★ Should you really control your snippet length with max-snippet?

If you want to limit the length of the snippet that appears in search results, you can use the meta robots tag with the max-snippet directive to control this maximum length....

Sep 20, 2022 ⚡ Analysis available

★★★ Do you really need to add a meta robots tag to every page on your website?

If you have no preference regarding how a page should be displayed in search results, not having a meta robots tag on a page is perfectly acceptable and does not negatively affect SEO....

Sep 20, 2022 ⚡ Analysis available