Martin Splitt

★★★ Should you abandon client-side JavaScript rendering to succeed in SEO?

Server-side rendering (SSR) is considered the best practice for SEO because Google may not always correctly retrieve content generated by client-side JavaScript....

Oct 05, 2022 ⚡ Analysis available

★★★ Should you abandon dynamic rendering for SEO?

Google considers dynamic rendering obsolete and as a temporary solution only for those who cannot implement server-side rendering. This approach adds complexity and infrastructure costs....

Oct 05, 2022 ⚡ Analysis available

★★★ Does the URL inspection tool really reveal what Google actually sees during JavaScript rendering?

The URL inspection tool in Google Search Console lets you visualize exactly the source code that Google saw during the crawl and rendering of the page, which helps diagnose JavaScript-related issues....

Oct 05, 2022 ⚡ Analysis available

★★ Does JavaScript-rendered content really impact your Google indexation, and should you worry about it?

Everything that happens after the server sends its initial HTML response is part of JavaScript territory. If the title or content changes after this moment, it can create problems for Google's indexat...

Oct 05, 2022 ⚡ Analysis available

★★ Is server-side rendering really faster than client-side rendering for SEO?

Server-side rendering has the advantage of generally being faster for the user, provided it is implemented correctly....

Oct 05, 2022 ⚡ Analysis available

★★ Does Google really master JavaScript, or are there still pitfalls to avoid?

Google has significantly increased its client-side rendering capabilities over the past few years, but problems can still occur depending on specific configuration and infrastructure....

Oct 05, 2022 ⚡ Analysis available

★★ Can Lighthouse really diagnose your critical rendering problems for Google?

The Lighthouse tool, available via web.dev or Chrome DevTools, can be used to detect page loading issues and visually observe how elements like headings load and change....

Oct 05, 2022 ⚡ Analysis available

★ Should you really crawl your website every three months to avoid technical problems?

Performing regular site crawls (for example every three months) allows you to detect technical issues such as duplicate titles before they affect search performance....

Oct 05, 2022 ⚡ Analysis available

★★ Why must your JavaScript links absolutely use A tags with valid href attributes?

For JavaScript links, you must use a real HTML A tag with an href attribute containing a resolvable URL, not a JavaScript URL like 'javascript:'. Avoid anything that isn't an appropriate link....

Sep 07, 2022 ⚡ Analysis available

★★ Should you really avoid modifying meta tags with JavaScript?

While it is possible to update meta tag data with JavaScript, it is not recommended. This can send contradictory signals to Google Search, and certain features may fail to detect the changes or have i...

Sep 07, 2022 ⚡ Analysis available

★★ Are POST requests really eating up your crawl budget?

POST requests cannot be cached by Google, unlike GET requests. If your pages make POST requests to APIs, they will consume more crawl budget with each crawl because they cannot benefit from caching....

Aug 25, 2022 ⚡ Analysis available

★★★ Does a new section inherit its crawl budget from your main site's quality?

When you launch a new section (like /blog), Google infers initial crawl signals from the main site. If the main site has strong quality signals (backlinks, popularity), the new section will benefit fr...

Aug 25, 2022 ⚡ Analysis available

★★★ Are HTTP 503 and 429 status codes really killing your crawl budget?

HTTP status codes 503 and 429, as well as slow response times, signal to Googlebot that the server cannot handle the load. Googlebot will then slow down its crawl and the allocated budget will decreas...

Aug 25, 2022 ⚡ Analysis available

★★ How does Google use 10,000 human raters to assess your content quality?

Google employs over 10,000 quality evaluators (search quality raters) to assess the relevance and quality of search results....

Jul 26, 2022 ⚡ Analysis available

★★★ Does Google really crawl rendered HTML or only the source code?

The HTML that the server sends (source HTML) can be different from what Google Search actually sees. Google uses the rendering process to analyze the final content of a page, which may include modific...

Jul 06, 2022 ⚡ Analysis available

★★★ Does Google really index DOM changes made by JavaScript after the page loads?

The Document Object Model (DOM) is an interactive representation of the web page that can change during loading, during user interactions, or other events. JavaScript can add, modify, or remove elemen...

Jul 06, 2022 ⚡ Analysis available

★★★ Why does Google index rendered HTML instead of source HTML?

Source HTML is what the server initially sends to the browser. Rendered HTML is a snapshot of the DOM transformed into HTML, reflecting the page content at the moment the snapshot is taken. Google use...

Jul 06, 2022 ⚡ Analysis available

★★★ Should you really ditch source code inspection and switch to Search Console to see what Google actually indexes?

To debug and view the rendered HTML that Google Search uses to index a page, it is recommended to use the URL inspection tool in Google Search Console rather than classic source viewing tools....

Jul 06, 2022 ⚡ Analysis available

★★ Why doesn't 'View Source' show you what Google actually indexes?

When you right-click and select 'View Page Source' or use 'view-source:' in front of the URL, you only see the raw HTML sent by the server, not the content modified by JavaScript that Google may index...

Jul 06, 2022 ⚡ Analysis available

★★ Is your rendering process preventing Google from indexing your actual content?

Rendering is the process by which a browser transforms source HTML and CSS into a series of visual and interactive elements. This process creates the DOM and CSSOM, then the layout, and finally render...

Jul 06, 2022 ⚡ Analysis available