Google

★★ Why should you ditch separate URLs for mobile and desktop?

Google no longer recommends using separate URLs for mobile and desktop. It dissuades migrating to such a configuration now that responsive design and Mobile-First Indexing are standard....

Nov 25, 2021 ⚡ Analysis available

★★ Why should you use the nofollow attribute as a fallback solution in SEO?

When it’s impossible to determine whether a link is sponsored or UGC (user-generated content), Google recommends using the nofollow attribute as a fallback solution....

Nov 25, 2021 ⚡ Analysis available

★★ How are Chrome Data in Discover Changing Your SEO Insights?

The change allowing Chrome data to appear in the Discover reports of Search Console has been completed. Users cannot distinguish the source of the data but can observe an increase in traffic....

Nov 25, 2021 ⚡ Analysis available

★★★ Is it true that showing different content on desktop and mobile can harm your SEO?

With Mobile-First Indexing, hiding content with CSS only on mobile while it's visible on desktop counts as hidden text, which is a violation of the guidelines. The content must be consistent across ve...

Nov 25, 2021 ⚡ Analysis available

★★★ Why are hreflang tags crucial for multilingual SEO success?

For multilingual sites, Google advises using hreflang tags instead of URL parameters like lang=en. Each language version is indexed separately and recognized as a variant of the same content....

Nov 25, 2021 ⚡ Analysis available

★★★ Does typing a URL in Chrome really guarantee its indexing?

Google does not crawl or index URLs simply because they have been typed into the address bar of Chrome. If an unrelated test site is indexed, one must look for links from the production site....

Nov 25, 2021 ⚡ Analysis available

★★★ Does Googlebot ever disregard the robots.txt file?

Google states that Googlebot typically follows the guidelines set in the robots.txt file. If a site appears in search results despite a robots.txt block, it's because the URL is known through external...

Nov 25, 2021 ⚡ Analysis available

★★ Should You Still Use 301 Redirects Months After an URL Change?

Even if a 301 redirect is implemented several months after a URL change, it remains useful and should be implemented. However, other factors such as structural changes or algorithm updates can affect ...

Nov 25, 2021 ⚡ Analysis available

★★ Why is it essential to report spam through Google's specific tool?

To report spam in search results, use the spam content report form. Reports feed Google's anti-spam algorithms rather than triggering immediate manual actions....

Nov 25, 2021 ⚡ Analysis available

★★★ Is Content the Key to Solving Your Indexing Issues?

When faced with indexing issues, instead of seeking technical workarounds, Google recommends fundamentally improving the quality and uniqueness of content to increase its value for users....

Nov 25, 2021 ⚡ Analysis available

★★★ Why does Google limit indexing based on a site's perceived quality?

Google may decide to stop indexing new content from a site if, based on the content already indexed, it believes it has enough information. This decision is not based on crawling new pages but on the ...

Nov 25, 2021 ⚡ Analysis available

★★ Why does Google quickly announce major indexing issues?

When a genuine indexing issue affecting numerous sites occurs, Google quickly communicates through its official channels to inform webmasters, as demonstrated in previous incidents....

Nov 25, 2021 ⚡ Analysis available

★★★ Is it true that Google claims there’s no widespread indexing problem?

Google confirms that after repeated checks with global teams, no widespread indexing issues have been detected in recent months. Reported cases are generally due to technical problems on the site side...

Nov 25, 2021 ⚡ Analysis available

★★★ Why Must Your Logo Work on a White Background for SEO?

A small piece of information found in Google's recommendations about logos and their structured data markup (in its English version): "make sure the image looks how you want it to look on a purely whi...

Nov 22, 2021 ⚡ Analysis available

★★ Should you consider using a CDN like Cloudflare for your SEO strategy?

The use of a CDN or reverse proxy like Cloudflare is not forbidden by AdSense policies. However, the concentration of IP addresses can be exploited by fraudsters, so active monitoring is recommended t...

Oct 21, 2021 ⚡ Analysis available

★★★ Do AdSense interstitials really impact your SEO?

AdSense's automatic full-screen ads are not deemed problematic interstitials for SEO, as they display during navigation between pages, not upon arrival from search results....

Oct 21, 2021 ⚡ Analysis available

★★★ Are post-navigation interstitials really safe for SEO?

Interstitials displayed AFTER leaving a page (post-interstitials) are not subject to SEO penalties. Only interstitials shown when arriving from search results (pre-interstitials) are an issue....

Oct 21, 2021 ⚡ Analysis available

★★★ How does Google actually calculate average position based on the type of result?

The average position in Search Console is calculated differently depending on the type of result: traditional organic links reflect their actual position, AMP carousels are all counted at the carousel...

Oct 21, 2021 ⚡ Analysis available

★★ How can using 'dateModified' enhance your structured data strategy?

To indicate the update date of a page in structured data, it is recommended to use the 'dateModified' property, even for schema types that do not explicitly mention it in their documentation....

Oct 21, 2021 ⚡ Analysis available

★★ Why are external URL parameters beyond our control in SEO?

Parameters added to URLs by external sites cannot be controlled by the webmaster. These parameterized URLs may appear in Search Console but generally do not have a negative impact....

Oct 21, 2021 ⚡ Analysis available