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Official statement

Queries in Google Search Console are slightly canonicalized (converted to lowercase, punctuation removed) but Google does not interpret or simplify the search intent.
🎥 Source video

Extracted from a Google Search Central video

💬 EN 📅 19/07/2021 ✂ 20 statements
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Other statements from this video 19
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  5. Why is it essential to promote your international pages individually for SEO?
  6. How should you handle canonicals for international versions?
  7. Why does Google recommend using a JavaScript banner instead of geographic redirections?
  8. Does Google rewrite your meta descriptions to better match search queries?
  9. Could empty content pages actually be hurting your SEO rankings?
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  11. Could your crawl budget be restricted by server speed and quality issues?
  12. Could cutting down the number of pages actually boost your SEO?
  13. Why does Google take several months to reevaluate your site?
  14. Could using nofollow on internal links actually enhance your SEO strategy?
  15. Why should you avoid marking third-party reviews in structured data?
  16. Is it worth using structured data without Rich Results for SEO?
  17. Why are breadcrumb structured data essential for SEO?
  18. Does the age of a website really influence its SEO ranking?
  19. Does the text/code ratio really influence SEO rankings?
📅
Official statement from (5 years ago)
TL;DR

Google Search Console applies a slight canonicalization to queries: converting to lowercase and removing punctuation. However, this does not alter the search intent. For SEOs, understanding this treatment helps avoid misunderstandings in data analysis.

❓ Frequently Asked Questions

Qu'est-ce que la canonicalisation légère des requêtes ?
Il s'agit principalement de mettre les requêtes en minuscules et d'enlever la ponctuation. Cela ne modifie pas l'intention de recherche.
Cela affecte-t-il l'analyse des données SEO ?
Non, cela n'affecte en rien l'intention perçue des recherches. C'est surtout une question d'affichage et de lisibilité.
Dois-je changer ma stratégie SEO à cause de cela ?
Non, continuez à baser vos décisions sur l'intention de recherche plutôt que sur des détails d'affichage dans Search Console.
🏷 Related Topics
Crawl & Indexing AI & SEO Local Search Search Console

🎥 From the same video 19

Other SEO insights extracted from this same Google Search Central video · published on 19/07/2021

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