What does Google say about SEO? /

Official statement

Pages that contain text like 'no results found' may be classified as soft 404s by Google, especially if this text appears before JavaScript loads the real content.
🎥 Source video

Extracted from a Google Search Central video

💬 EN 📅 19/07/2021 ✂ 20 statements
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Other statements from this video 19
  1. Can the noscript tag truly replace JavaScript for Google?
  2. Why does Google tend to overlook NoScript tags in SEO?
  3. Why Doesn’t Hreflang Affect Your SEO Rankings?
  4. Can Geotargeting Really Boost Your Local SEO?
  5. Why is it essential to promote your international pages individually for SEO?
  6. How should you handle canonicals for international versions?
  7. Why does Google recommend using a JavaScript banner instead of geographic redirections?
  8. Why does Google simplify the canonicalization of queries in Search Console?
  9. Does Google rewrite your meta descriptions to better match search queries?
  10. Why is meaningful content essential for preventing soft 404s?
  11. Could your crawl budget be restricted by server speed and quality issues?
  12. Could cutting down the number of pages actually boost your SEO?
  13. Why does Google take several months to reevaluate your site?
  14. Could using nofollow on internal links actually enhance your SEO strategy?
  15. Why should you avoid marking third-party reviews in structured data?
  16. Is it worth using structured data without Rich Results for SEO?
  17. Why are breadcrumb structured data essential for SEO?
  18. Does the age of a website really influence its SEO ranking?
  19. Does the text/code ratio really influence SEO rankings?
📅
Official statement from (4 years ago)
TL;DR

Google flags pages with the text 'no results found' as soft 404s if this text appears before JavaScript loads the actual content. Be mindful of the indexing impact.

❓ Frequently Asked Questions

Comment Google détecte-t-il une page soft 404 ?
Les crawl bots analysent si la page a peu ou pas de contenu pertinent, souvent marqué par des messages comme 'aucun résultat trouvé'.
Que signifie l'impact d'une soft 404 sur mon site ?
Elle diminue potentiellement votre visibilité organique car ces pages ne sont pas indexées efficacement.
Les pages sans contenu réel peuvent-elles être améliorées ?
Oui, il faut ajouter du contenu pertinent ou rediriger la page vers une autre ressource utile.
🏷 Related Topics
Domain Age & History Content JavaScript & Technical SEO

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