Official statement
Google has no preference between new or old sites. Assessment is based on what is most relevant to users, not on the age of the domain or the number of links.
Other statements from this video 19 ▾
- □ Can the noscript tag truly replace JavaScript for Google?
- □ Why does Google tend to overlook NoScript tags in SEO?
- □ Why Doesn’t Hreflang Affect Your SEO Rankings?
- □ Can Geotargeting Really Boost Your Local SEO?
- □ Why is it essential to promote your international pages individually for SEO?
- □ How should you handle canonicals for international versions?
- □ Why does Google recommend using a JavaScript banner instead of geographic redirections?
- □ Why does Google simplify the canonicalization of queries in Search Console?
- □ Does Google rewrite your meta descriptions to better match search queries?
- □ Could empty content pages actually be hurting your SEO rankings?
- □ Why is meaningful content essential for preventing soft 404s?
- □ Could your crawl budget be restricted by server speed and quality issues?
- □ Could cutting down the number of pages actually boost your SEO?
- □ Why does Google take several months to reevaluate your site?
- □ Could using nofollow on internal links actually enhance your SEO strategy?
- □ Why should you avoid marking third-party reviews in structured data?
- □ Is it worth using structured data without Rich Results for SEO?
- □ Why are breadcrumb structured data essential for SEO?
- □ Does the text/code ratio really influence SEO rankings?
Official statement from
(5 years ago)
⚠ A more recent statement exists on this topic
Does the age of a domain truly impact SEO?
View statement →
TL;DR
Google asserts that no preference is given to new or old sites. What matters is relevance to users, not the age or backlinks of the domain. Focus on optimizing content for the user.
❓ Frequently Asked Questions
L'ancienneté d'un domaine influence-t-elle le SEO ?
Non, ce n'est pas un facteur direct de classement selon Google. Concentrez-vous sur la pertinence et la qualité.
Pourquoi certains sites anciens semblent mieux classés ?
Ils peuvent avoir accumulé plus de backlinks et de contenu pertinent, influençant leurs classements.
Les nouveaux sites peuvent-ils rivaliser avec les anciens ?
Oui, en mettant l'accent sur un contenu de haute qualité et une stratégie de backlinks cohérente.
🎥 From the same video 19
Other SEO insights extracted from this same Google Search Central video · published on 19/07/2021
🎥 Watch the full video on YouTube →
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