Official statement
When the value of domain age in Google search was raised ironically, Gary Illyes responded negatively, indicating that domain age is not used as a ranking factor.
Other statements from this video 10 ▾
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- □ Should You Stop Chasing Every Google Algorithm Update?
Official statement from
(5 years ago)
⚠ A more recent statement exists on this topic
Do Age Verification Pop-ups Really Prevent Your Content from Appearing in Google...
View statement →
TL;DR
The age of a domain is not a ranking factor according to Google. This means that solely relying on the longevity of a domain won't give you any SEO advantages. Focus on other more impactful SEO levers.
❓ Frequently Asked Questions
L'âge d'un domaine n'a-t-il vraiment aucune importance ?
Google affirme que l'ancienneté du domaine n'est pas un facteur de classement direct.
Que dois-je prioriser dans ma stratégie SEO ?
Concentrez-vous sur la création de contenu de qualité et l'acquisition de bons backlinks.
Un vieux domaine a-t-il des avantages indirects ?
Oui, car il pourrait avoir déjà une bonne autorité et des backlinks forts, mais privilégiez toujours la qualité.
🎥 From the same video 10
Other SEO insights extracted from this same Google Search Central video · published on 09/09/2021
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