Official statement
To prevent a link from passing PageRank, simply use rel nofollow. Do not use complex constructs like the PRG (Post-Redirect-Get) pattern that add unnecessary complexity, are hard to maintain, and prevent the use of standard crawling tools.
Other statements from this video 31 ▾
- □ Is it true that hreflang works without a generic version for each language?
- □ Could third-party embeds be jeopardizing your SEO performance?
- □ How can you reverse a 301 redirect without any hassle?
- □ Why does HTTPS continue to be an isolated factor in Page Experience?
- □ Why doesn't Google acknowledge when site migrations are complete?
- □ Does a consistent language on each page really boost your SEO?
- □ How do multilingual pages affect SEO rankings?
- □ What causes your rankings to fluctuate so much and how should you interpret these movements?
- □ Do small businesses really have an SEO advantage thanks to their agility?
- □ Why does Google mix the languages of sitelinks even with the correct hreflang?
- □ Should you organize your sitemaps by theme or language to boost your SEO?
- □ Is hreflang really essential for monolingual pages?
- □ Why do rich results rely on the canonical version in SEO?
- □ How does Google differentiate between duplicates when only the prices vary?
- □ Should you keep old pages live during an SEO migration?
- □ When should you use the 503 code to handle temporary downtime?
- □ How can you optimize a site merger using canonical tags?
- □ Why do SEO site mergers take so long?
- □ How can you ensure hidden content is indexed by Google?
- □ Should you be concerned about low-quality backlinks in SEO?
- □ Do User Comments Hurt Your SEO?
- □ How can choosing the right type of structured data transform your SEO?
- □ Is it true that having too many internal links harms your SEO structure?
- □ How can you optimize images for both quality and speed in SEO?
- □ Could Internal PageRank Sculpting Be Harming Your SEO?
- □ How can you enhance your site's geolocation with a JavaScript solution?
- □ Why are internal links essential for getting user profiles indexed by Google?
- □ Why are profile pages becoming prime targets for SEO spam?
- □ Should you use JavaScript to control indexing for single page apps?
- □ Do keywords in the domain really have an impact after indexing?
- □ Why are server-side 301 redirects essential for migrating a SPA?
Official statement from
(5 years ago)
⚠ A more recent statement exists on this topic
Does Using Nofollow to Sculpt PageRank Still Work in 2024?
View statement →
TL;DR
Google recommends using rel="nofollow" to block PageRank. Avoid the PRG pattern which adds complexity with no clear SEO benefit.
❓ Frequently Asked Questions
Le pattern PRG est-il complètement obsolète ?
Non, mais son usage pour bloquer le PageRank est déconseillé par Google en faveur de *rel="nofollow"*.
Comment fonctionne rel="nofollow" ?
C'est un attribut HTML qui indique aux moteurs de recherche de ne pas suivre le lien, permettant de bloquer le passage du PageRank.
Est-ce que tous les moteurs de recherche respectent *rel="nofollow"* ?
La plupart des moteurs majeurs le respectent, mais certains bots ignorent cet attribut.
🎥 From the same video 31
Other SEO insights extracted from this same Google Search Central video · published on 02/07/2021
🎥 Watch the full video on YouTube →
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