What does Google say about SEO? /

Official statement

Merging or splitting sites generally takes longer than just a simple domain redirect. One should expect several months before search results fully stabilize after a site merger or split.
🎥 Source video

Extracted from a Google Search Central video

💬 EN 📅 02/07/2021 ✂ 32 statements
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Other statements from this video 31
  1. Is it true that hreflang works without a generic version for each language?
  2. Could third-party embeds be jeopardizing your SEO performance?
  3. How can you reverse a 301 redirect without any hassle?
  4. Why does HTTPS continue to be an isolated factor in Page Experience?
  5. Why doesn't Google acknowledge when site migrations are complete?
  6. Does a consistent language on each page really boost your SEO?
  7. How do multilingual pages affect SEO rankings?
  8. What causes your rankings to fluctuate so much and how should you interpret these movements?
  9. Do small businesses really have an SEO advantage thanks to their agility?
  10. Why does Google mix the languages of sitelinks even with the correct hreflang?
  11. Should you organize your sitemaps by theme or language to boost your SEO?
  12. Is hreflang really essential for monolingual pages?
  13. Why do rich results rely on the canonical version in SEO?
  14. How does Google differentiate between duplicates when only the prices vary?
  15. Should you keep old pages live during an SEO migration?
  16. When should you use the 503 code to handle temporary downtime?
  17. How can you optimize a site merger using canonical tags?
  18. How can you ensure hidden content is indexed by Google?
  19. Should you be concerned about low-quality backlinks in SEO?
  20. Do User Comments Hurt Your SEO?
  21. How can choosing the right type of structured data transform your SEO?
  22. Is it true that having too many internal links harms your SEO structure?
  23. How can you optimize images for both quality and speed in SEO?
  24. Could Internal PageRank Sculpting Be Harming Your SEO?
  25. Should you choose rel nofollow over the PRG pattern for managing PageRank?
  26. How can you enhance your site's geolocation with a JavaScript solution?
  27. Why are internal links essential for getting user profiles indexed by Google?
  28. Why are profile pages becoming prime targets for SEO spam?
  29. Should you use JavaScript to control indexing for single page apps?
  30. Do keywords in the domain really have an impact after indexing?
  31. Why are server-side 301 redirects essential for migrating a SPA?
📅
Official statement from (4 years ago)
TL;DR

Merging or splitting *SEO* sites is no small feat. Expect to wait several months before you see the results stabilized in search outcomes. A simple domain redirect? Not enough.

❓ Frequently Asked Questions

Combien de temps faut-il pour que le SEO se stabilise après une fusion de sites ?
Selon Google, l'effet complet nécessite plusieurs mois pour se stabiliser dans les résultats de recherche.
Pourquoi la fusion de sites prend-elle plus de temps qu'une redirection ?
Parce qu'elle modifie l'architecture, le contenu et les liens, nécessitant une réévaluation complète par Google.
Quels sont les principaux risques d'une fusion de sites mal gérée ?
Une perte temporaire de trafic, des problèmes de référencement durables, et des classements dégradés.
🏷 Related Topics
AI & SEO JavaScript & Technical SEO Domain Name Pagination & Structure Redirects

🎥 From the same video 31

Other SEO insights extracted from this same Google Search Central video · published on 02/07/2021

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