What does Google say about SEO? /

Official statement

Google doesn't always succeed perfectly in geolocating with hreflang. It's wise to implement a fallback mechanism such as a JavaScript banner that detects the user's country and provides a link to the appropriate version of the site if necessary.
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Extracted from a Google Search Central video

💬 EN 📅 02/07/2021 ✂ 32 statements
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Other statements from this video 31
  1. Is it true that hreflang works without a generic version for each language?
  2. Could third-party embeds be jeopardizing your SEO performance?
  3. How can you reverse a 301 redirect without any hassle?
  4. Why does HTTPS continue to be an isolated factor in Page Experience?
  5. Why doesn't Google acknowledge when site migrations are complete?
  6. Does a consistent language on each page really boost your SEO?
  7. How do multilingual pages affect SEO rankings?
  8. What causes your rankings to fluctuate so much and how should you interpret these movements?
  9. Do small businesses really have an SEO advantage thanks to their agility?
  10. Why does Google mix the languages of sitelinks even with the correct hreflang?
  11. Should you organize your sitemaps by theme or language to boost your SEO?
  12. Is hreflang really essential for monolingual pages?
  13. Why do rich results rely on the canonical version in SEO?
  14. How does Google differentiate between duplicates when only the prices vary?
  15. Should you keep old pages live during an SEO migration?
  16. When should you use the 503 code to handle temporary downtime?
  17. How can you optimize a site merger using canonical tags?
  18. Why do SEO site mergers take so long?
  19. How can you ensure hidden content is indexed by Google?
  20. Should you be concerned about low-quality backlinks in SEO?
  21. Do User Comments Hurt Your SEO?
  22. How can choosing the right type of structured data transform your SEO?
  23. Is it true that having too many internal links harms your SEO structure?
  24. How can you optimize images for both quality and speed in SEO?
  25. Could Internal PageRank Sculpting Be Harming Your SEO?
  26. Should you choose rel nofollow over the PRG pattern for managing PageRank?
  27. Why are internal links essential for getting user profiles indexed by Google?
  28. Why are profile pages becoming prime targets for SEO spam?
  29. Should you use JavaScript to control indexing for single page apps?
  30. Do keywords in the domain really have an impact after indexing?
  31. Why are server-side 301 redirects essential for migrating a SPA?
📅
Official statement from (4 years ago)
TL;DR

Google recommends using a JavaScript banner for users with incorrect geolocation. Hreflang is not always reliable. Ensure an efficient redirection to the correct version of the site.

❓ Frequently Asked Questions

La balise hreflang suffit-elle à géolocaliser mon site ?
Non, la balise hreflang n'est qu'un signal parmi d'autres et n'est pas infaillible pour la géolocalisation précise.
Quel impact une mauvaise géolocalisation peut avoir sur mon site ?
Cela peut augmenter le taux de rebond et réduire l'engagement de l'utilisateur s'il n'accède pas au contenu pertinent.
Puis-je éviter totalement les erreurs de géolocalisation ?
La perfection est difficile à atteindre, mais combiner hreflang avec des solutions complémentaires comme JavaScript peut minimiser les erreurs.
🏷 Related Topics
AI & SEO JavaScript & Technical SEO Links & Backlinks Local Search International SEO

🎥 From the same video 31

Other SEO insights extracted from this same Google Search Central video · published on 02/07/2021

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