What does Google say about SEO? /
Official Google statements come from various channels: official blogs (Google Search Central Blog), developer documentation, conference announcements, and responses on help forums. These institutional communications represent Google's official position on SEO matters and best practices to follow.
Quick SEO Quiz

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🕒 ~1 min 🎯 5 questions
★★★ Is Google really refusing to index your duplicate pages despite your best efforts?
URL duplication can lead to a page not being indexed if Google detects that another identical page is already indexed. Using a self-referential canonical can be a solution....
Mar 07, 2019 ⚡ Analysis available
★★★ Are Search Console alerts just disguised penalties?
Alerts in Google's Search Console coverage report signal indexing issues and are not related to manual penalties....
Mar 07, 2019 ⚡ Analysis available
★★ Should you stop targeting keyword variations in SEO?
It is more beneficial to concentrate on creating relevant and quality content rather than worrying about keyword variations....
Mar 07, 2019 ⚡ Analysis available
★★ Is it really worth investing in AMP for a business website?
Adding AMP can be beneficial for sites looking to improve mobile loading times, but it depends on the specific resources and needs of the site....
Mar 07, 2019 ⚡ Analysis available
★★★ Does page speed truly influence Google ranking if Lighthouse scores don’t count?
The loading speed of a page affects rankings in search results, but PageSpeed Insights or Lighthouse scores are not used as direct criteria for ranking....
Mar 07, 2019 ⚡ Analysis available
★★★ Is there really a minimum word count needed to rank on Google?
There is no minimum or optimal word count for page text that is recommended by Google. The content must be useful and relevant to the user....
Mar 07, 2019 ⚡ Analysis available
★★★ Does the meta keywords tag still matter for SEO today?
The meta keywords tag is not taken into account by Google for rankings. Therefore, it is not necessary to use it for SEO....
Mar 07, 2019 ⚡ Analysis available
★★ Should you really use a canonical tag on every page of your site?
The canonical tag is a useful option if you have pages with duplicate content to help Google determine the primary version, but it is not mandatory for all pages....
Mar 07, 2019 ⚡ Analysis available
★★★ How do domain properties in Search Console actually simplify multi-protocol management?
The new Search Console now offers domain properties, allowing the grouping of different URL versions like HTTP, HTTPS, and subdomains under a single property....
Mar 07, 2019 ⚡ Analysis available
★★★ Why is Google now consolidating all Search Console data under the canonical URL?
In the new Search Console search performance report, data will now be consolidated under the canonical URL, no matter what device (desktop or mobile) is used....
Mar 07, 2019 ⚡ Analysis available
★★★ Does anyone truly understand how search engines really work internally?
Frédéric Dubut (Bing) explained on Twitter that very few people within the teams managing the search engine have a global vision of the "algorithm core" and generally understand how the engine and its...
Feb 25, 2019 ⚡ Analysis available
★★★ Can You Really Trust Google Search Console's Mobile Data to Guide Your SEO Strategy?
We asked Vincent Courson whether the data from the new Search Console regarding mobile compatibility was only samples. Because, most often, the number of pages indicated (sum of mobile-compatible page...
Feb 04, 2019 ⚡ Analysis available
★★★ Is the Mobile-Friendly Test really the right tool to check the indexing of dynamic content?
To ensure that dynamically loaded content is well indexed, Google advises using the Mobile-Friendly Test, which allows for observing the rendering of pages in Googlebot's browser....
Feb 01, 2019 ⚡ Analysis available
★★★ Are subdomains really evaluated separately from the main domain?
Subdomains can be treated distinctly or as an integral part of the main domain, depending on the relevance and relationship of the content. Google evaluates the content of subdomains independently to ...
Feb 01, 2019 ⚡ Analysis available
★★★ Do redirects really affect your site's crawl and ranking?
Redirects should be implemented in a way that ensures a good user experience and smooth crawling by Google. Use the URL Inspection tool to check that redirects are functioning correctly....
Feb 01, 2019 ⚡ Analysis available
★★★ Is URL inspection in Search Console really enough to diagnose all technical blocks?
The URL inspection tool in Search Console is essential for determining whether Google can access a page or file and for detecting potential technical blocks....
Feb 01, 2019 ⚡ Analysis available
★★★ Do Lighthouse and the Chrome UX Report really diagnose your crawl and rendering issues?
For rendering or resource access problems, Google recommends Lighthouse and the Chrome User Experience Report to diagnose and remedy page loading errors....
Feb 01, 2019 ⚡ Analysis available
★★★ Do sitemaps really cut it for indexing API pages without internal linking?
Even for API-driven pages, Google recommends using sitemaps to facilitate crawling and indexing. However, the absence of internal links can hinder the discovery of these pages....
Feb 01, 2019 ⚡ Analysis available
★★★ Is it really necessary to completely overhaul your site after an algorithm update like Google suggests?
After an algorithm update, Google advocates for significant and broad enhancements to your site's content, rather than simple tweaks, especially if the update has impacted several pages....
Feb 01, 2019 ⚡ Analysis available
★★★ How does Google truly index content loaded with AJAX and JavaScript?
Google recommends using practices such as dynamic rendering to ensure that content loaded via AJAX or JavaScript is correctly indexed. The Mobile-Friendly Test and rendering tools are crucial for veri...
Feb 01, 2019 ⚡ Analysis available
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