What does Google say about SEO? /
Official Google statements come from various channels: official blogs (Google Search Central Blog), developer documentation, conference announcements, and responses on help forums. These institutional communications represent Google's official position on SEO matters and best practices to follow.
Quick SEO Quiz

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🕒 ~1 min 🎯 5 questions
★★★ Should you really keep your website updated to rank on Google?
It’s essential to keep the content and technology of your website updated. Ensure that your online presence is user-friendly for search engines to facilitate discovery by users. Check out our basic vi...
Oct 24, 2019 ⚡ Analysis available
★★★ How can you effectively align your online presence with your SEO goals without sacrificing visibility?
Creating an online presence must align with the company's goals, whether it's to increase sales, awareness, or brand recognition. Different types of presence, such as a website, social media, or a con...
Oct 24, 2019 ⚡ Analysis available
★★★ Why does Google still emphasize 'online visibility' when the algorithm already prioritizes intent?
Users often have a clear intent when conducting online searches, such as purchasing products or services. Therefore, it is crucial that businesses can be easily found online....
Oct 24, 2019 ⚡ Analysis available
★★★ Does Google truly evaluate the visibility of your site in its search results?
We will explore how Google search works and address common questions regarding visibility, such as: is my website listed on Google? How can I change what appears in Google Search?...
Oct 23, 2019 ⚡ Analysis available
★★★ How can you effectively create an online presence for SEO according to Google?
This series is aimed at those who want to learn the basics of creating an online presence and using Google search tools to help customers find their website....
Oct 23, 2019 ⚡ Analysis available
★★ Should You Really Ditch Backlink Analysis Tools in Favor of Search Console?
Still at the PubCon event, Googler Nathan Johns indicated that the backlink samples provided in Search Console were sufficient to conduct a proper link building audit of your site. According to him, t...
Oct 14, 2019 ⚡ Analysis available
★★★ Is the max-image-preview:large attribute really the key to showcasing large images on Discover?
Using the max-image-preview attribute with the value large can enable the display of large images on Google Discover, thus facilitating a better visual presentation....
Oct 02, 2019 ⚡ Analysis available
★★ Is it true that Google really handles requests for the removal of personal information from third-party sites?
Google does not directly manage requests for the removal of personal information from third-party sites. Users need to contact the webmaster of the site in question for such requests....
Oct 02, 2019 ⚡ Analysis available
★★★ Should you stop using separate mobile URLs for your SEO strategy?
For mobile-first indexing, it is recommended that sites avoid separate URLs for mobile and desktop versions and favor a responsive or adaptive solution....
Oct 02, 2019 ⚡ Analysis available
★★★ Does duplicate content really trigger a Google penalty?
Duplication of content across different domains does not automatically result in a penalty. Google can choose to index one of the versions rather than penalizing, and each case is handled individually...
Oct 02, 2019 ⚡ Analysis available
★★★ Does quality content really suffice to rank on Google?
Content quality is crucial for site rankings. Website owners should focus on creating valuable and informative content for users rather than solely on optimization for search engines....
Oct 02, 2019 ⚡ Analysis available
★★★ Why is my site dropping in rankings without being penalized?
During a Core Algorithm update, it is possible for site rankings to fluctuate. These changes are not necessarily due to errors or penalties on the site, but may be part of the algorithm's regular adju...
Oct 02, 2019 ⚡ Analysis available
★★★ Has nofollow really become just a hint for Google?
From now on, nofollow link attributes will be considered as hints, rather than strict directives, which means that Google can choose to follow and index them. New attributes, rel='sponsored' and rel='...
Oct 02, 2019 ⚡ Analysis available
★★★ Should You Include a Date in Your Web Page URLs for Better SEO?
Google's webmaster Twitter account explained that including a date in web page URLs does not pose any problems....
Sep 30, 2019 ⚡ Analysis available
★★★ Are Search Console performance reports truly essential for driving your SEO?
Search performance reports in Google Search Console are crucial for understanding how often your site appears in search results and how many clicks it receives. This information helps track traffic tr...
Sep 23, 2019 ⚡ Analysis available
★★★ Why can't one tool replace the other: Search Console or Analytics?
Google Analytics provides data on how users interact with your site, whereas Google Search Console focuses on how your site appears in search results. Even if you already use Google Analytics, Search ...
Sep 23, 2019 ⚡ Analysis available
★★★ Is Google Search Console really essential for driving your SEO?
Google Search Console is an essential tool for checking your site's performance in Google search results. It allows you to track errors, page coverage information, and the evolution of search performa...
Sep 23, 2019 ⚡ Analysis available
★★★ Can You Actually Mix Different Structured Data Formats on the Same Page?
Google's Twitter account for webmasters indicated that it was entirely possible to use different structured data tags on the same page, or even different types (for example microdata and JSON-LD)....
Sep 09, 2019 ⚡ Analysis available
★★ Does Web Traffic Really Influence Google Rankings?
Google's Webmaster Twitter account indicated that traffic to a website is not a relevance criterion for Google's algorithm....
Sep 02, 2019 ⚡ Analysis available
★★★ How can you effectively verify your robots.txt file to avoid crawl errors?
To verify your site's robots.txt file, you can do so directly via your browser by accessing the dedicated URL or use the robots.txt testing tool in Google Search Console....
Aug 16, 2019 ⚡ Analysis available
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