What does Google say about SEO?

Can Keyword Stuffing Really Ruin Your SEO Rankings?

John Mueller Mar 28, 2023 ★★★

John Mueller stated that keyword stuffing, by itself, does not make a page useless. According to him, Google knows how to ignore this type of tactic, so it's certainly not the only reason for your indexing problems. This practice was very common in t...

Domain Age & History Content Crawl & Indexing AI & SEO Penalties & Spam

Why Doesn't Blocking a URL in robots.txt Remove It from Google Immediately?

John Mueller Mar 28, 2023 ★★★

John Mueller has clarified how Google handles exclusion or removal requests from the robots.txt file. The action is not performed when Google discovers the change in your file, but rather once the robots.txt has been processed and the specific URLs c...

Content Crawl & Indexing AI & SEO Domain Name PDF & Files

Is JavaScript really compatible with modern SEO?

Martin Splitt Mar 23, 2023 ★★

Not all JavaScript negatively impacts performance or search engine rankings. For example, Service Workers allow websites to function offline and improve network performance without harming SEO.

JavaScript & Technical SEO Web Performance Search Console

Is JavaScript still killing your Google SEO rankings?

Edu Pereda Mar 23, 2023 ★★

Google acknowledges that it took considerable time for search engines to adapt to rendering pages that use JavaScript heavily. This adaptation required significant effort but is now resolved with a modern rendering engine.

Domain Age & History AI & SEO JavaScript & Technical SEO

Is Google's modern Chromium engine finally making JavaScript SEO-friendly?

Martin Splitt Mar 23, 2023 ★★★

Google now uses a modern Chromium rendering engine to process JavaScript, which represents a major improvement over the past. This allows for better support of sites using JavaScript intensively.

AI & SEO JavaScript & Technical SEO Search Console

Has Google finally solved the JavaScript SEO problem, or are there still hidden risks?

Edu Pereda Mar 23, 2023 ★★

Much of the fear surrounding JavaScript in SEO came from the fact that Google took a long time to render dynamic pages. Developers wondered whether they should use JavaScript or not, and how Google would handle it.

Domain Age & History AI & SEO JavaScript & Technical SEO

Does Google Penalize Rare Languages in SEO?

John Mueller Mar 21, 2023 ★★★

Just because content is published in a lesser-used or obscure language doesn't mean it's automatically considered low-quality content. Here's what John Mueller told a user on Mastodon who asked whether they should deindex the pages in question to avo...

Domain Age & History Content Crawl & Indexing AI & SEO International SEO

Should You Really Worry About Spammy Backlinks Pointing to Your Site?

John Mueller Mar 21, 2023 ★★★

On Twitter, a user pointed out to John Mueller that their referral traffic from spammy .xyz sites had significantly increased since the latest Link Spam update. Not much more to add, except that Google's Webmaster Trends Analyst simply advised his in...

Content AI & SEO JavaScript & Technical SEO Links & Backlinks PDF & Files Penalties & Spam Social Media

Are you structuring your SEO data visualizations correctly to actually maximize your analytics insights?

Daniel Waisberg Mar 15, 2023 ★★

Google identifies three use cases for SEO data visualizations: monitoring (quickly discovering a change in data), exploration (discovering insights and understanding why a problem occurs), and investigation (identifying trends and patterns in aggrega...

Domain Age & History Crawl & Indexing JavaScript & Technical SEO

Why does Google recommend analyzing Search Console data in 7-day increments?

Daniel Waisberg Mar 15, 2023 ★★★

Google recommends using periods in multiples of 7 days when analyzing trend graphs in Search Console, because weekends and weekdays have very different patterns. This makes it easier to identify anomalies that deviate from normal patterns.

AI & SEO Search Console

Why does Google recommend simplified visualizations for SEO monitoring?

Daniel Waisberg Mar 15, 2023 ★★★

For SEO monitoring dashboards, Google recommends using simple and easily understandable visualizations like line graphs or bar charts. The purpose of monitoring is to observe trends and quickly identify changes, not to dive deep into the numbers.

AI & SEO JavaScript & Technical SEO Pagination & Structure

How can you analyze Search Console performance for Discover and Google News separately?

Daniel Waisberg Mar 15, 2023 ★★

Google indicates that it is possible to filter Search Console data by different content types, including Discover and Google News. This feature allows you to analyze performance at the page level for each data type separately.

Domain Age & History Content Discover & News Web Performance Search Console

Why does Google really emphasize clicks and CTR so heavily in Search Console?

Daniel Waisberg Mar 15, 2023 ★★

Google identifies clicks and click-through rate (CTR) as the primary metrics to monitor in a Search Console dashboard. These indicators allow you to track how your site's performance in search results evolves over time.

Pagination & Structure Web Performance Search Console

Is Looker Studio really the best way to track your SEO performance?

Daniel Waisberg Mar 15, 2023 ★★

Google recommends using Looker Studio (formerly Data Studio) to create monitoring dashboards connected to Search Console. This allows you to quickly visualize changes in search traffic data, such as spikes or drops in clicks and click-through rates f...

Domain Age & History AI & SEO JavaScript & Technical SEO Pagination & Structure Search Console

How can you unlock the full potential of data blending to supercharge your Search Console analysis?

Daniel Waisberg Mar 15, 2023 ★★

Google explains that it's possible to enrich Search Console data in Looker Studio by using the data blending feature. This allows you to combine performance data with other sources such as site sections, geographic regions, or budgets for a more comp...

Web Performance Search Console

Why are regular expressions the game-changer for analyzing your Search Console data in Looker Studio?

Daniel Waisberg Mar 15, 2023 ★★

In Looker Studio connected to Search Console, Google recommends using regular expressions to include or exclude pages, in a manner similar to their direct use in Search Console. This enables precise filtering of site sections to analyze.

Domain Age & History AI & SEO Search Console

Can You Really Rank with a Domain That Has a History of Penalties?

John Mueller Mar 14, 2023 ★★★

Can a site with a long history of penalties get back into Google's good graces? This is the question posed to John Mueller by an internet user who despairs of seeing his domain name still excluded from Google's SERPs, regardless of the keyword, after...

Domain Age & History Content Featured Snippets & SERP AI & SEO JavaScript & Technical SEO Domain Name Search Console

Do Hyphens in Domain Names Really Hurt Your SEO?

John Mueller Mar 14, 2023 ★★★

Can the presence of hyphens harm a domain name? "No," according to John Mueller, who seems to have restrained himself from responding with something sarcastic to his interlocutor, by his own account. As Search Engine Roundtable points out, this quest...

Content AI & SEO JavaScript & Technical SEO Domain Name Pagination & Structure

Does Using Nofollow to Sculpt PageRank Still Work in 2024?

John Mueller Mar 14, 2023 ★★★

During a Twitter exchange, John Mueller stated that attempting to sculpt your PageRank by relying on the nofollow attribute of your links was an "SEO myth" and above all a genuine waste of time. Furthermore, in the continuation of the discussion, our...

Domain Age & History Content AI & SEO Links & Backlinks Social Media

Should You Use a 301 or 302 Redirect for a Temporary Domain Migration?

John Mueller Mar 14, 2023 ★★★

An SEO specialist asked John Mueller an interesting question on Twitter. Facing a situation dreaded by many experts, he is forced to migrate a domain from www.domain to newshop.domain, then return to the previous one a few months later. His question ...

Domain Age & History Content Discover & News AI & SEO JavaScript & Technical SEO Domain Name Redirects Social Media