John Mueller

★★★ Does hidden content behind tabs really harm mobile SEO?

In mobile-first indexing, we consider content that is not visible by default, such as content behind tabs or drop-down menus, as normal due to space limitations on mobile....

May 01, 2018 ⚡ Analysis available

★★★ Why do your new pages experience ups and downs in the SERPs for weeks?

It is normal for the ranking of new pages to fluctuate in search results as Google adjusts positions while it assesses the relevance and importance of new pages....

May 01, 2018 ⚡ Analysis available

★★ Does Googlebot really wait for JavaScript before indexing your pages?

Google does not have a fixed time to wait for JavaScript to execute before considering a page fully loaded during rendering....

May 01, 2018 ⚡ Analysis available

★★★ Is a static fallback really necessary for JavaScript-generated URLs?

For dynamic URLs generated by JavaScript (HTML5 pushState), ensure that you include a fallback in the form of a regular static link so that Google can properly index them....

May 01, 2018 ⚡ Analysis available

★★★ Are URLs with a hash (#) truly ignored by Google during indexing?

Google does not index URLs with hashes separately. If the content you want indexed is loaded when you access the URL without the hash, then it is acceptable....

May 01, 2018 ⚡ Analysis available

★ Does Your Site's Mobile Traffic Influence Its Migration to Mobile First Index?

John Mueller indicated on Twitter that the decision to migrate a site to the Mobile First Index was not dependent on the volume of mobile traffic on that site, but solely on whether the site is techni...

Apr 23, 2018 ⚡ Analysis available

★ Should You Use Canonical Tags or Noindex to Handle Duplicate Content?

John Mueller indicated that Google only uses the pages it has in its index for a given site to establish an overall quality score for the information source (which seems quite logical). He also explai...

Apr 23, 2018 ⚡ Analysis available

★★ Does Google Really Count JavaScript Links for SEO?

John Mueller also indicated on Twitter that some JavaScript links, particularly those using "onclick" directives, could be poorly analyzed by Google and the link not taken into account....

Apr 23, 2018 ⚡ Analysis available

★★★ Should You Really Avoid Redirects in Hreflang Tags at All Costs?

John Mueller reminded us on Twitter that URLs specified in Hreflang tags should not be subject to 301, 302 or any other type of redirect. In other words, they must return a 200 code and not be redirec...

Apr 23, 2018 ⚡ Analysis available

★★★ Can a Single Misplaced Tag in Your <head> Invalidate Your Entire HTML Code in Google's Eyes?

During a recent Google event, John Mueller explained that if a tag that should normally be in the "body" is found in the "head" section of the source code, it may not be taken into account by the sear...

Apr 16, 2018 ⚡ Analysis available

★★★ Does Having an RSS Feed Actually Improve Your Google Rankings?

John Mueller indicated on Twitter that having an RSS feed on your site does not help it rank better in the SERPs, neither in Google nor in Google News....

Apr 16, 2018 ⚡ Analysis available

★★★ Are Complex Tables Really Killing Your Featured Snippet Chances?

John Mueller indicated during a hangout that content displayed in the form of a large table or a long series of links was not optimized to appear as a featured snippet and, therefore, in the context o...

Apr 16, 2018 ⚡ Analysis available

★★★ Should you really block the crawling of your internal search pages?

Internal search results pages must be controlled to prevent Google from wasting time crawling pages that are not useful or of insufficient quality. Using noindex and directives for faceted navigation ...

Apr 13, 2018 ⚡ Analysis available

★★★ Does hidden mobile content really harm your SEO?

In mobile-first indexing, it is acceptable for content to be hidden by default. Mobile designs require optimization of screen space, and this is understood by Google....

Apr 13, 2018 ⚡ Analysis available

★★★ Do Google Ads truly enhance your natural SEO?

Visits generated by advertising do not directly affect organic search rankings. The two systems are independent at Google....

Apr 13, 2018 ⚡ Analysis available

★★★ Should you really noindex all faceted navigation pages?

Using noindex on faceted navigation pages can help control Google's crawling and ensure that important pages are discovered and indexed properly....

Apr 13, 2018 ⚡ Analysis available

★★★ Should you really optimize for mobile if you have almost no mobile traffic?

Even if a site has few mobile visitors, the importance of a mobile-friendly website should not be overlooked. Low mobile visitors may indicate that the site is difficult to use on these devices....

Apr 13, 2018 ⚡ Analysis available

★★★ Can a poorly designed website truly affect your Google ranking?

A difficult to use or unattractive website can have indirect effects on ranking. Users may not recommend or return to the site, which can ultimately impact SEO....

Apr 13, 2018 ⚡ Analysis available

★★★ Is it true that migrating a massive site to JavaScript could delay your indexing by several days?

For very large or rapidly changing sites, migrating to a JavaScript-based setup can slow down indexing because the page rendering may be deferred for several days....

Apr 13, 2018 ⚡ Analysis available

★★★ Should you really avoid breaking your content into multiple pages?

The act of breaking solid content into several small pages can dilute the value of the original page. Each part must have enough context to be useful on its own....

Apr 13, 2018 ⚡ Analysis available