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Official statement

Google treats URLs with a trailing slash (/) and without a trailing slash as two distinct URLs and indexes them separately. It is crucial to consistently use the same variant across all internal links, sitemaps, and canonicals to concentrate signals on a single version.
🎥 Source video

Extracted from a Google Search Central video

💬 EN 📅 20/08/2021 ✂ 14 statements
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✂ Other statements from this video 13 ▾
  1. □ Why does Google take time to update URLs after migrating from AMP?
  2. □ Why does Google change your title tags without warning?
  3. □ Why are banners often preferred over intrusive interstitials in SEO?
  4. □ How can you prevent soft 404 errors from 'no results' pages?
  5. □ Is it true that Google's recent soft 404 adjustments could change your technical SEO game?
  6. □ Is it necessary to change domains after removing a large amount of content?
  7. □ Why does Google Images struggle with multilingual content?
  8. □ Should you be worried about multilingual text in SEO?
  9. □ What could be causing your new pages to take so long to get indexed?
  10. □ Why Doesn't Google Index All of Your Pages?
  11. □ Why does Google enforce strict rules on geo-blocking and crawling?
  12. □ Why doesn't Google diminish the power of generic keywords across all pages?
  13. □ How can you optimize your crawl budget for expired auction pages?
📅
Official statement from (5 years ago)
TL;DR

Google views URLs with and without a trailing slash as distinct entities. Ensure absolute consistency in your internal links, sitemaps, and canonicals to consolidate your SEO signals on a single version.

❓ Frequently Asked Questions

Doit-on choisir une variante avec ou sans slash ?
Il importe peu, tant que vous restez cohérent sur l'ensemble de votre site.
Quels outils peuvent aider à assurer la cohérence d'URL ?
Les crawlers web comme Screaming Frog peuvent identifier des inconsistances dans vos formats d'URL.
Cela affecte-t-il le SEO local ?
Indirectement, car des incohérences peuvent impacter votre visibilité globale et diluer vos signaux locaux.
🏷 Related Topics
Crawl & Indexing AI & SEO Links & Backlinks Domain Name Search Console

🎥 From the same video 13

Other SEO insights extracted from this same Google Search Central video · published on 20/08/2021

🎥 Watch the full video on YouTube →

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