Official statement
If a page in Russian contains a few small decorative images with text in German, it is generally not an issue. Google considers the page to be predominantly Russian. With a significant amount of text in another language, Google might regard it as multilingual and display it for both languages.
Other statements from this video 13 ▾
- □ Why does Google take time to update URLs after migrating from AMP?
- □ Why does Google change your title tags without warning?
- □ Why are banners often preferred over intrusive interstitials in SEO?
- □ How can you prevent soft 404 errors from 'no results' pages?
- □ Is it true that Google's recent soft 404 adjustments could change your technical SEO game?
- □ Is it necessary to change domains after removing a large amount of content?
- □ Why does Google Images struggle with multilingual content?
- □ Why do URLs with or without a trailing slash matter so much in SEO?
- □ What could be causing your new pages to take so long to get indexed?
- □ Why Doesn't Google Index All of Your Pages?
- □ Why does Google enforce strict rules on geo-blocking and crawling?
- □ Why doesn't Google diminish the power of generic keywords across all pages?
- □ How can you optimize your crawl budget for expired auction pages?
Official statement from
(5 years ago)
⚠ A more recent statement exists on this topic
Does image alt text in a link carry the same SEO weight as visible anchor text?
View statement →
TL;DR
Google can treat a multilingual page as being in two languages. However, if the minority language is minimally present, it has no impact. Be cautious about the proportion of text.
❓ Frequently Asked Questions
Une petite quantité de texte étranger impacte-t-elle mon SEO ?
Non, un texte étranger limité sur une page ne change généralement pas la langue perçue.
Les balises hreflang sont-elles nécessaires dans ce cas ?
Oui, elles aident à clarifier l'intention de langue pour Google.
Google pourrait-il pénaliser une page mal catégorisée ?
Pas de pénalité directe, mais le mauvais ciblage peut affecter le classement.
🎥 From the same video 13
Other SEO insights extracted from this same Google Search Central video · published on 20/08/2021
🎥 Watch the full video on YouTube →
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