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Official statement

Each result receives a numerical score (floating point, not integer) based on the signals collected. Results are ranked in descending order of this score. Algorithms like RankBrain multiply these scores to reorder the results.
🎥 Source video

Extracted from a Google Search Central video

💬 EN 📅 06/07/2021 ✂ 14 statements
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Other statements from this video 13
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  2. How is Google's machine learning transforming the fight against SEO spam?
  3. What triggers Google to send partial spam notifications?
  4. How is Google combating customer support scams?
  5. Why Did Google Send So Many Search Console Messages?
  6. How essential is Search Console in fighting against SEO hacks?
  7. Is it true that outdated CMS can leave your site vulnerable to hacking?
  8. How does Google really handle spam reports?
  9. Is it a mistake to focus solely on one external metric for SEO?
  10. Why Does Google Rely on Hundreds of Ranking Signals?
  11. How does Google narrow down results to just 10,000 before reordering them?
  12. How does HTTPS really impact your SEO?
  13. Why are ranking scores relative to a specific set of results?
📅
Official statement from (5 years ago)
TL;DR

Search results receive a floating numerical score. Algorithms like RankBrain adjust these scores to rank the results. As a result, the accuracy of technical optimization becomes crucial.

❓ Frequently Asked Questions

RankBrain peut-il affecter les sites de niche ?
Oui, RankBrain ajuste les scores de classement en fonction de la pertinence et peut donc influencer tous types de sites.
Comment suivre ces scores numériques ?
Ces scores spécifiques ne sont pas accessibles, mais vous pouvez suivre les performances par des outils d'analyse SEO.
Les ajustements de score sont-ils instantanés ?
Non, les ajustements peuvent varier en fréquence et en intensité selon les mises à jour de l'algorithme.
🏷 Related Topics
Algorithms AI & SEO Links & Backlinks

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Other SEO insights extracted from this same Google Search Central video · published on 06/07/2021

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