What does Google say about SEO? /

Official statement

Ranking works by first retrieving relevant results from the index, then limiting the set to about 1,000-10,000 results by applying basic signals (PageRank, topical relevance). After that, advanced algorithms like RankBrain reorder this restricted set.
🎥 Source video

Extracted from a Google Search Central video

💬 EN 📅 06/07/2021 ✂ 14 statements
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  13. Why are ranking scores relative to a specific set of results?
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Official statement from (4 years ago)
TL;DR

Google initially ranks pages using signals like PageRank. Then, RankBrain refines this ranking to deliver more relevant results. For SEO professionals, optimizing around these two stages is crucial.

❓ Frequently Asked Questions

Comment Google limite-t-il les résultats à 10 000 ?
Il utilise des signaux de base comme le PageRank et la pertinence thématique pour filtrer les résultats.
Qu'est-ce que RankBrain fait exactement ?
RankBrain réorganise les résultats restants en tenant compte des facteurs comportementaux et contextuels.
Pourquoi ces signaux de base sont-ils cruciaux ?
Ils déterminent l'inclusion initiale dans le groupe de résultats potentiels.
Peut-on influencer RankBrain ?
Indirectement, via l'amélioration de l'expérience utilisateur et le ciblage contextuel.
🏷 Related Topics
Algorithms Domain Age & History Crawl & Indexing AI & SEO Links & Backlinks

🎥 From the same video 13

Other SEO insights extracted from this same Google Search Central video · published on 06/07/2021

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