Official statement
Page speed is one of many ranking factors. If a competing site is faster, all else being equal, it may gain a ranking advantage due to its speed, not because of the technology used.
Other statements from this video 13 ▾
- □ Is hidden content truly visible to Google?
- □ Do Google’s third-party tools really impact your SEO?
- □ Why Have #! Fragments Become a No-Go for SEO?
- □ Does JavaScript Really Affect Crawlability?
- □ Why does Google render after crawling?
- □ How Are JavaScript Resource Requests Impacting Your Crawl Budget?
- □ Does blocking the main thread really impact SEO?
- □ Could JavaScript harm your SEO the way Flash did?
- □ Is it possible to avoid cloaking with localized user experiences?
- □ Could using URL fragments for JavaScript modals actually boost your SEO?
- □ Why should you steer clear of inline JavaScript for large SEO scripts?
- □ Is it true that the canonical tag is often overlooked by Google?
- □ Does AMP really affect your website's SEO?
Official statement from
(5 years ago)
⚠ A more recent statement exists on this topic
Does Adding a Country Code to Your URLs Really Improve International SEO?
View statement →
TL;DR
Page speed affects SEO rankings. A faster site gains an edge in positioning, all other factors being equal. The technology used is of little consequence.
❓ Frequently Asked Questions
La technologie utilisée pour la construction de mon site impacte-t-elle vraiment le SEO ?
Non, selon Google, c'est la vitesse qui compte, peu importe la technologie.
Une amelioration de la vitesse garantit-elle un meilleur classement ?
Pas nécessairement. Elle offre un avantage compétitif si d'autres paramètres sont égaux.
Quelle est la meilleure manière d’ameliorer la vitesse de mon site ?
Optimiser les images, minimiser les requêtes serveur, et auditer avec des outils spécialisés comme PageSpeed Insights.
🎥 From the same video 13
Other SEO insights extracted from this same Google Search Central video · published on 26/05/2021
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