What does Google say about SEO? /

Official statement

A large number of 301 redirects is not harmful to a site. If you are making changes to your site that require redirects, it is perfectly acceptable, regardless of the number of redirects.
🎥 Source video

Extracted from a Google Search Central video

💬 EN 📅 10/12/2021 ✂ 15 statements
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Official statement from (4 years ago)
TL;DR

Google states that mass 301 redirects do not penalize SEO. Use them for your site changes, no matter how many. Take advantage of them to enhance user experience.

❓ Frequently Asked Questions

Les redirections 301 affectent-elles directement les classements SEO ?
Non, si elles sont correctement utilisées, elles ne nuisent pas au classement.
Peut-on utiliser de nombreuses redirections 301 sans pénalité ?
Oui, tant qu'elles sont mises en place de façon judicieuse.
Quand faut-il reconsidérer l'utilisation des redirections 301 ?
Lorsqu'elles affectent la vitesse du site ou créent des chaînes complexes.
🏷 Related Topics
Domain Age & History AI & SEO JavaScript & Technical SEO Pagination & Structure Redirects

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Other SEO insights extracted from this same Google Search Central video · published on 10/12/2021

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