Official statement
The AdsBot robot shares the same crawling budget as Googlebot. An increase in AdsBot requests can reduce Googlebot's crawling of normal pages. This situation usually stabilizes quickly after new advertising campaigns are verified.
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Official statement from
(4 years ago)
⚠ A more recent statement exists on this topic
Is AdsBot skewing your Search Console crawl data without you knowing?
View statement →
TL;DR
AdsBot shares the same crawling budget as Googlebot. More AdsBot requests can decrease Googlebot's crawling of your pages. Generally, everything returns to normal after advertising campaigns are verified.
❓ Frequently Asked Questions
Que se passe-t-il si AdsBot sollicite trop de crawl budget ?
L'indexation par Googlebot peut être temporairement réduite, mais cela revient généralement à la normale après la période de campagne.
Est-ce que cela concerne chaque site Internet ?
Non, surtout les sites avec des campagnes publicitaires actives et significatives utilisant AdsBot.
Peut-on optimiser la balance entre AdsBot et Googlebot ?
Avec des ajustements stratégiques et une analyse continue, il est possible de maintenir un équilibre bénéfique entre les deux bots.
🎥 From the same video 14
Other SEO insights extracted from this same Google Search Central video · published on 10/12/2021
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