Official statement
When a product is back in stock, adding a link from the homepage accelerates detection by Google. Pages linked from the homepage are deemed more important and crawled faster. This complements the use of Merchant Center feeds.
Other statements from this video 23 ▾
- □ Are Core Web Vitals really a universal ranking factor for every site?
- □ Does using data-src really enhance your lazy loading images?
- □ Why doesn't the visual quality of images impact traditional SEO?
- □ Do App Store reviews really impact your web SEO?
- □ How does Google determine your daily crawl rate and what does it mean for your SEO?
- □ Are 5XX errors really more damaging than 404 errors for SEO?
- □ Why doesn’t the crawl rate bounce back instantly after a technical fix?
- □ How does Google actually identify soft 404s?
- □ How does Google leverage URL parameters to determine the canonical version?
- □ Does scraping really distort impressions in Search Console?
- □ How do internal links truly influence your SEO strategy?
- □ Why are Technical SEO and Quality Content Inextricably Linked?
- □ How long does it really take for Core Web Vitals to impact your rankings?
- □ Should you rely on a single trust score for SEO?
- □ Does deferred JavaScript really have no impact on SEO?
- □ Should You Keep URLs Indexable for Temporarily Out of Stock Products?
- □ Do JavaScript vulnerabilities flagged by Lighthouse really affect your SEO?
- □ Does the importance of the author change depending on the type of content?
- □ Is using nofollow on internal links really unnecessary for PageRank?
- □ Is Content Really the Only Factor in Site Classification?
- □ Is Infinite Scrolling Changing Our SEO Strategy for Good?
- □ Should you really aim for a server response time under 200 ms for SEO?
- □ What causes your FAQ rich results to vanish after a redesign?
Official statement from
(4 years ago)
⚠ A more recent statement exists on this topic
Can You Actually Force Google to Reindex Your Entire Website All at Once?
View statement →
TL;DR
Adding a link from the homepage for a product back in stock increases its crawl priority. This improves quick reindexing. Use it alongside Merchant Center feeds.
❓ Frequently Asked Questions
Un lien depuis la homepage est-il infaillible ?
Non, son impact dépend de la structure du site et de la gestion des autres signaux SEO.
Quelle est la durée pour voir des résultats ?
Cela peut varier mais une amélioration peut être constatée en quelques jours.
Combien de liens sur la homepage sont optimaux ?
La qualité prime sur la quantité. Visez la pertinence sans surcharger visuellement.
Peut-on utiliser cette stratégie pour d'autres contenus ?
Oui, elle est applicable à tout contenu stratégique nécessitant une visibilité accrue.
Les liens en nofollow sur la homepage sont-ils bénéfiques ?
Ils n'apportent pas de valeur pour le crawl prioritaire, concentrez-vous sur des liens directs.
🎥 From the same video 23
Other SEO insights extracted from this same Google Search Central video · published on 23/10/2021
🎥 Watch the full video on YouTube →
💬 Comments (0)
Be the first to comment.