Official statement
If a site is already publishing AMP pages, nothing changes. The AMP project and AMP caches remain very active, and AMP pages will continue to be preloaded and prerendered from search results.
Other statements from this video 9 ▾
- □ Why is AMP no longer needed for the Top Stories carousel?
- □ How do Web Vitals truly impact our SEO rankings?
- □ Why are Google News rules crucial for appearing in Top Stories?
- □ Do you really need structured data for non-AMP content to appear in Top Stories?
- □ Why is Google removing the AMP badge from its search results?
- □ Are Web Vitals Truly an Unfailing Ranking Factor?
- □ How do signed exchanges enhance preloading for non-AMP pages in SEO?
- □ Why is the Page Experience Report crucial for informed SEO decisions?
- □ How does the expansion of Top Stories to all web pages change the SEO game?
Official statement from
(5 years ago)
⚠ A more recent statement exists on this topic
Why does Google take time to update URLs after migrating from AMP?
View statement →
TL;DR
AMP pages continue to be preloaded and prerendered in search results. Google remains active on the AMP project. Make sure your AMP pages are optimized to fully benefit from this advantage.
❓ Frequently Asked Questions
Est-ce que toutes mes pages doivent être AMP ?
Non, mais les pages à fort trafic mobile peuvent en bénéficier.
Quel impact a l'AMP sur mon classement ?
Indirect par l'amélioration de l'expérience utilisateur, pas un facteur direct.
AMP est-il pertinent pour tous les secteurs ?
Plus pour les sites à fort trafic mobile. Evaluer l'adéquation à votre audience détenue est essentiel.
Comment savoir si mes pages AMP sont chargées ?
Outils comme Google Search Console sont essentiels pour le suivi.
Pourquoi une autre technologie pourrait remplacer AMP ?
Evolutions rapides de la technologie web rendant AMP moins unique.
🎥 From the same video 9
Other SEO insights extracted from this same Google Search Central video · published on 14/06/2021
🎥 Watch the full video on YouTube →
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