John Mueller

★★★ How Should You Implement Hreflang Tags in a Mobile First Context?

John Mueller, on Twitter, explained that hreflang tags should follow a "mobile-to-mobile & desktop-to-desktop" pattern within the Mobile First project framework and in the case of a dedicated mobile s...

Dec 04, 2017 ⚡ Analysis available

★★★ Should Your Structured Data Really Reflect What's Visible on Your Pages?

John Mueller also indicated on Twitter that structured data tags (particularly Schema.org) inserted into a web page must absolutely describe the content visible to a user when they view the page in qu...

Dec 04, 2017 ⚡ Analysis available

★★ Should You Really Optimize TTFB to Improve Your Google Rankings?

John Mueller indicated on Twitter that Google does not take TTFB (Time To First Byte or server response time) into account in its algorithm or in any other way to measure the relevance of a result....

Dec 04, 2017 ⚡ Analysis available

★★ Is RankBrain Losing Its Weight in Google's Algorithm?

The importance of RankBrain varies according to queries and evolves over time; there is no fixed list of the most important ranking factors....

Dec 01, 2017 ⚡ Analysis available

★★ How does Google classify adult content and what impact does it have on your rich snippets?

Google attempts to be as precise as possible in classifying adult content on a site, which can influence how rich snippets are rendered....

Dec 01, 2017 ⚡ Analysis available

★★ Are links between a main domain and a subdomain truly risk-free for SEO?

Links between a main domain and its subdomains are normal and are generally not considered spam....

Dec 01, 2017 ⚡ Analysis available

★★★ Can 302 redirects actually harm your indexing?

A 302 indicates that the redirect is temporary, so Google might use the original URL for indexing while serving the content from the destination URL....

Dec 01, 2017 ⚡ Analysis available

★★ Does dynamic content really harm Google SEO?

Dynamically generated content is acceptable for Google, whether via the server or JavaScript....

Dec 01, 2017 ⚡ Analysis available

★★★ Should you double your hreflang tags on distinct mobile URLs?

For sites with distinct mobile URLs, hreflang tags should link mobile pages to each other....

Dec 01, 2017 ⚡ Analysis available

★★ Can the address change tool be used to merge two websites?

The address change tool in Search Console is not designed for merging sites, as it is reserved for changes from one complete domain to another....

Dec 01, 2017 ⚡ Analysis available

★★ How does Google really index content from JavaScript sites?

For sites using JavaScript frameworks like ReactJS, it is crucial to ensure that Google can render the pages to index the content. The Fetch and Render tool in Search Console can assist in verifying t...

Dec 01, 2017 ⚡ Analysis available

★★★ Should you really create a new Search Console property when migrating to HTTPS?

When migrating to HTTPS, it is common to create a new property in Google Search Console for the HTTPS site....

Dec 01, 2017 ⚡ Analysis available

★★★ Does Google actually penalize duplicate content on your site?

Google does not penalize a site for duplicate content, but selects one version to display in search results when content is copied across multiple URLs of the same site....

Dec 01, 2017 ⚡ Analysis available

★★★ Why doesn’t your site rank the same in every country?

Sites can rank differently in different countries due to the strength of local competition, which is normal and expected....

Dec 01, 2017 ⚡ Analysis available

★★★ Are backlinks truly essential for ranking on the first page?

Backlinks can influence rankings, but it's possible for sites without backlinks to rank well due to quality content....

Dec 01, 2017 ⚡ Analysis available

★★ Is the three-click rule from the homepage really a Google ranking factor?

There is no strict requirement for pages to be three clicks away from the homepage, but it is a good practice for aiding navigation and crawling....

Dec 01, 2017 ⚡ Analysis available

★★★ Are Google's mobile and desktop algorithms truly identical?

Google employs largely similar ranking factors between mobile and desktop, but there are differences. At times, local information may be more relevant on mobile....

Dec 01, 2017 ⚡ Analysis available

★★ Do unintentional low-quality pages really harm your SEO?

Even though Google may consider the overall quality of a site, the presence of numerous indexed low-quality pages generated unintentionally does not necessarily doom the site if they do not have a sig...

Nov 28, 2017 ⚡ Analysis available

★★★ Does hreflang really enhance your ranking in Google?

The use of hreflang does not modify ranking but allows users to see the most appropriate language version of a page that is already well-ranked. This optimizes the experience without affecting the ove...

Nov 28, 2017 ⚡ Analysis available

★★ Should you re-upload your disavow file after migrating to HTTPS?

When migrating a site to HTTPS, it is necessary to add the new HTTPS property in Search Console and re-upload the disavow file so that it applies to the new URLs....

Nov 28, 2017 ⚡ Analysis available