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Official statement

Web Stories must be linked from significant pages on the site for Google to understand their importance. They need to contain sufficient textual content as they are indexed like normal HTML pages, despite their visual nature.
🎥 Source video

Extracted from a Google Search Central video

💬 EN 📅 30/10/2021 ✂ 15 statements
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✂ Other statements from this video 14 ▾
  1. □ Why should you use x-default in language directory pages?
  2. □ Do Noindex Pages Really Affect Google's Perceived Quality?
  3. □ Do ccTLDs Really Impact Local SEO Rankings?
  4. □ Why are Google updates rolling out without any prior announcements?
  5. □ Why are search titles now fixed to each page?
  6. □ Do page titles really impact SEO rankings?
  7. □ Is the disavow tool truly safe for your SEO?
  8. □ Why does it take up to 6 months for the impact of a disavow file to show up?
  9. □ Does translated content truly impact SEO?
  10. □ Is Hreflang really always necessary?
  11. □ Do social metrics really influence SEO?
  12. □ Is it true that Google Penguin impacts site trust with spam links?
  13. □ How important is field data for Core Web Vitals?
  14. □ Why should you steer clear of using a generic author name on your SEO site?
📅
Official statement from (4 years ago)
TL;DR

Web Stories need to be linked from important pages to perform well. They require textual content for optimized indexing. They are not just visual.

❓ Frequently Asked Questions

Les Web Stories peuvent-elles être indexées sans contenu textuel ?
Dans une certaine mesure, oui, mais elles risquent d'être moins bien classées par Google.
Pourquoi doubler une Web Story de texte pour le SEO ?
Le texte permet une meilleure compréhension par Google, maximisant ainsi son potentiel d'indexation.
Qu'entend-on exactement par 'pages importantes' pour le maillage ?
Ce sont des pages ayant déjà une autorité établie et générant du trafic significatif.
🏷 Related Topics
Domain Age & History Content Crawl & Indexing Images & Videos Links & Backlinks

🎥 From the same video 14

Other SEO insights extracted from this same Google Search Central video · published on 30/10/2021

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