What does Google say about SEO? /

Official statement

Google does not consider social media activity (followers, likes, shares) as a ranking factor. Social profiles and pages are treated like normal HTML pages if they contain crawlable links and indexable content.
🎥 Source video

Extracted from a Google Search Central video

💬 EN 📅 30/10/2021 ✂ 15 statements
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📅
Official statement from (4 years ago)
TL;DR

Social data does not impact Google rankings. Social pages are indexed like regular HTML pages. Don't rely on your likes for SEO.

❓ Frequently Asked Questions

Les likes sur Facebook influencent-ils mon SEO ?
Non, les likes ne sont pas des facteurs de classement Google direct.
Les liens depuis Twitter comptent-ils pour le SEO ?
Ils peuvent être suivis s'ils sont indexables, mais leur impact direct est limité.
Les partages sociaux boostent-ils le ranking ?
Pas directement, mais ils augmentent la visibilité et peuvent générer des backlinks.
🏷 Related Topics
Domain Age & History Content Crawl & Indexing AI & SEO Links & Backlinks Social Media

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Other SEO insights extracted from this same Google Search Central video · published on 30/10/2021

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