Official statement
For identical content published in multiple regions with the same language, it is essential to use canonical URLs to avoid self-competition. Choose a preferred version for each article to concentrate all signals. The choice of the canonical region is flexible and may vary depending on the articles.
Other statements from this video 15 ▾
- □ Why is Google's process for removing noindex pages taking so long?
- □ Should you really worry about the number of indexed pages for SEO?
- □ Why are redirects to parent pages considered soft 404s?
- □ Is a sitemap really enough to boost your crawling efforts?
- □ What Could Happen If You Move Your URLs Between Sitemap Files?
- □ Is it true that recovery after an update isn’t just rolling back for your SEO?
- □ How do Google's core updates influence your site's overall relevance?
- □ Are gradual improvements truly visible between Google’s core updates?
- □ Is Using the Right Anchor Text Really the Key to Avoiding Over-Optimization?
- □ Should you really use nofollow links in guest posts?
- □ Is it true that Google alters your SEO titles just to frustrate you?
- □ Should you worry about price impacting your SEO strategy?
- □ Do sitemaps really influence your SEO ranking?
- □ Is it true that there's no sandbox effect when migrating a site?
- □ Do cached pages really influence your SEO?
Official statement from
(5 years ago)
⚠ A more recent statement exists on this topic
Should You Adapt Your SEO Strategy to Google's MUVERA Algorithm?
View statement →
TL;DR
Use canonical URLs for identical multi-regional content to avoid self-competition. Consolidate signals on a preferred version per article.
❓ Frequently Asked Questions
Qu'est-ce qu'une URL canonique ?
Une URL canonique informe Google quelle version d'une page devrait être privilégiée dans les résultats de recherche pour éviter le contenu dupliqué.
Peut-on changer l'URL canonique après l'avoir définie ?
Oui, les URLs canoniques peuvent être modifiées pour mieux répondre aux évolutions du marché ou de la stratégie SEO.
Les URL canoniques influencent-elles le référencement SEO ?
Oui, elles centralisent les signaux SEO sur une page cible, améliorant ainsi son potentiel de classement.
🎥 From the same video 15
Other SEO insights extracted from this same Google Search Central video · published on 08/10/2021
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