Official statement
For platforms hosting user-generated content, it is recommended to separate the clean editorial content on a distinct domain and isolate each user on subdomains. This helps Google evaluate quality individually and limits the impact of spam.
Other statements from this video 17 ▾
- □ Why do some high-quality pages fail to attract traffic?
- □ How does the canonical tag lead to your content vanishing from the index?
- □ How does Google's new removal tool transform your SEO strategy?
- □ Should you choose robots.txt or noindex for your important pages?
- □ Do temporarily removed pages really influence the overall SEO quality of a website?
- □ Is it true that links to a noindex page can lose their SEO value?
- □ Should you worry about media attachment pages for SEO?
- □ How does combining similar content really strengthen your SEO pages?
- □ Is it true that you can't use Google My Business reviews in schema?
- □ Does Server Response Time in Search Console Really Impact Your SEO Rankings?
- □ How do content silos truly impact your SEO?
- □ Should you focus on concentrated traffic or dispersed traffic for SEO?
- □ How can you avoid the negative impacts of network caching on your SEO tests?
- □ Could having too many language versions actually weaken your SEO performance?
- □ How does the disavow file truly impact your link profile?
- □ Are Session Interstitials Really Impact-Free for SEO?
- □ Why does Google prioritize field data over lab data for SEO?
Official statement from
(5 years ago)
⚠ A more recent statement exists on this topic
What Should You Do with Your Old AMP Subdomains: Keep or Delete Them for Good?
View statement →
TL;DR
Google advises separating editorial content from UGC on distinct subdomains to better assess the quality of each source and limit the impact of spam.
❓ Frequently Asked Questions
Comment Google différencie-t-il le contenu sur les sous-domaines ?
Google traite généralement chaque sous-domaine comme un site distinct, ce qui permet une évaluation individuelle de la qualité du contenu.
Est-ce que cette méthode affecte le SEO négativement si mal gérée ?
Oui, une mauvaise gestion des sous-domaines peut entraîner des problèmes d'indexation et diluer l'autorité globale du domaine.
Tous les sites doivent-ils utiliser des sous-domaines pour le contenu UGC ?
Non, cela dépend de la taille et de la nature du site. Pour les petits sites, cela pourrait ne pas être nécessaire.
🎥 From the same video 17
Other SEO insights extracted from this same Google Search Central video · published on 20/08/2021
🎥 Watch the full video on YouTube →
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