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Official statement

Creating content silos with thematic internal linking is not primarily an SEO technique. It is useful for helping users comprehend the site's expertise on a topic, which indirectly aids Google in better understanding the content.
🎥 Source video

Extracted from a Google Search Central video

💬 EN 📅 20/08/2021 ✂ 18 statements
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Other statements from this video 17
  1. Why do some high-quality pages fail to attract traffic?
  2. How does the canonical tag lead to your content vanishing from the index?
  3. How does Google's new removal tool transform your SEO strategy?
  4. Should you choose robots.txt or noindex for your important pages?
  5. Do temporarily removed pages really influence the overall SEO quality of a website?
  6. Is it true that links to a noindex page can lose their SEO value?
  7. Should you worry about media attachment pages for SEO?
  8. How does combining similar content really strengthen your SEO pages?
  9. Is it true that you can't use Google My Business reviews in schema?
  10. Does Server Response Time in Search Console Really Impact Your SEO Rankings?
  11. Should you focus on concentrated traffic or dispersed traffic for SEO?
  12. How can you avoid the negative impacts of network caching on your SEO tests?
  13. Could having too many language versions actually weaken your SEO performance?
  14. How does the disavow file truly impact your link profile?
  15. Are Session Interstitials Really Impact-Free for SEO?
  16. Why does Google prioritize field data over lab data for SEO?
  17. Why is it essential to separate UGC on subdomains for effective SEO?
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Official statement from (4 years ago)
TL;DR

Content silos aren't a primary SEO technique but they assist users. This indirectly enhances Google's understanding of your site.

❓ Frequently Asked Questions

Les silos de contenu influencent-ils le ranking SEO directement ?
Indirectement. Ils aident Google à mieux comprendre le contenu via une meilleure organisation thématique.
Doit-on toujours utiliser des silos de contenu ?
Non, cela dépend de la taille et du type de votre site. Une bonne organisation reste essentielle.
Est-ce que tous les types de sites bénéficient de silos ?
Les sites complexes à plusieurs niveaux en bénéficient plus que les sites vitrines simples.
🏷 Related Topics
Domain Age & History Content AI & SEO Pagination & Structure

🎥 From the same video 17

Other SEO insights extracted from this same Google Search Central video · published on 20/08/2021

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