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Official statement

Google does not use the priority tag in sitemap files. Initially, Google believed that it would help determine which pages to crawl more frequently, but this has turned out to be of little use.
🎥 Source video

Extracted from a Google Search Central video

💬 EN 📅 22/05/2021 ✂ 15 statements
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✂ Other statements from this video 14 ▾
  1. □ Why does Google view structured data formats as equivalent?
  2. □ How can server-side JSON-LD boost your dynamic content SEO?
  3. □ Is it true that the lang meta tag no longer matters for Google?
  4. □ How long does Google take to recrawl my e-commerce site?
  5. □ How do redirects really impact your SEO metrics?
  6. □ How do Core Web Vitals truly affect URL indexing?
  7. □ Should you rethink your link structure to boost page importance?
  8. □ Can Video Thumbnails Show Up Without a Sitemap?
  9. □ Why doesn’t Search Console control your site's SEO?
  10. □ How should you handle canonicalization and hreflang for identical multilingual content?
  11. □ Should large platforms really worry about spammy backlinks?
  12. □ Do links to external sources really impact your SEO?
  13. □ Could Geolocated Pages Be SEO Traps?
  14. □ How could removing a product link from your homepage impact your SEO?
📅
Official statement from (5 years ago)
TL;DR

Google does not take the priority tag into account in sitemap files. It was originally intended to guide crawling, but has ultimately proven to be unhelpful. Instead, focus your efforts on other more relevant SEO aspects.

Domain Age & History Crawl & Indexing AI & SEO PDF & Files Search Console

🎥 From the same video 14

Other SEO insights extracted from this same Google Search Central video · published on 22/05/2021

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