What does Google say about SEO? /

Official statement

To evaluate Core Web Vitals, it is better to refer to Search Console data because it reflects the real user experience (field data) rather than lab data.
9:37
🎥 Source video

Extracted from a Google Search Central video

💬 EN 📅 21/10/2021 ✂ 25 statements
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Other statements from this video 24
  1. 7:09 Why doesn't Google talk about ranking during Office Hours?
  2. 7:09 Does Google really use Custom Search data to affect SEO rankings?
  3. 9:37 Why do Search Console and PSI show different results?
  4. 15:28 Why does the indexing time for structured data vary so much?
  5. 17:49 Do 4xx errors really sabotage your crawl budget?
  6. 17:49 How can you effectively use the robots.txt file to manage Googlebot's crawling?
  7. 20:08 Should you really disavow all spam backlinks?
  8. 22:22 Does the Page Experience Update really have no impact on Core Web Vitals metrics?
  9. 22:22 How does the change in CLS calculation affect your SEO strategy?
  10. 24:21 Is it really necessary to manually submit your pages to Google for indexing?
  11. 24:21 Why does Google keep its manual indexing quotas a secret?
  12. 28:08 Why are Google’s indexing delays getting longer for certain websites?
  13. 28:08 Why should originality take precedence over mere SEO improvements?
  14. 33:12 Why is it essential to list multiple authors in structured data for SEO?
  15. 33:33 How does content quality truly affect SEO indexing?
  16. 36:24 Why does Google change your titles in search results?
  17. 46:06 How does Google actually calculate average position based on the type of result?
  18. 48:06 How does Google determine the best description for each search query?
  19. 49:06 What happens when you remove a URL from Google—can it still be reindexed?
  20. 49:49 Why are external URL parameters beyond our control in SEO?
  21. 50:48 How can using 'dateModified' enhance your structured data strategy?
  22. 52:31 Are post-navigation interstitials really safe for SEO?
  23. 52:31 Do AdSense interstitials really impact your SEO?
  24. 54:14 Should you consider using a CDN like Cloudflare for your SEO strategy?
📅
Official statement from (4 years ago)
TL;DR

Google recommends using Search Console data to assess Core Web Vitals. This data is derived from the actual user experience, unlike lab data. SEO professionals should tailor their audits to these precise insights.

❓ Frequently Asked Questions

Quelle est la différence entre données de terrain et de laboratoire ?
Les données de terrain reflètent l'expérience utilisateur réelle, tandis que celles de laboratoire proviennent de simulations théoriques.
Les Core Web Vitals influencent-ils vraiment le classement ?
Oui, les Core Web Vitals sont des signaux importants dans l'algorithme de classement de Google.
Dois-je utiliser uniquement les données de Search Console ?
Non, complétez-les avec des données de laboratoire pour une vue d'ensemble des performances.
🏷 Related Topics
Web Performance Search Console

🎥 From the same video 24

Other SEO insights extracted from this same Google Search Central video · published on 21/10/2021

🎥 Watch the full video on YouTube →

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