What does Google say about SEO? /

Official statement

If a site is on mobile-first indexing, content that is only accessible in desktop HTML but hidden on mobile (display:none) will not be indexed or used for ranking. This can be verified using the Inspect URL tool in mobile view.
🎥 Source video

Extracted from a Google Search Central video

💬 EN 📅 28/05/2021 ✂ 16 statements
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Other statements from this video 15
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  5. Should you really keep your sitemaps updated for Google?
  6. Do you really need to include every URL in your SEO sitemap?
  7. Why does Google place such high importance on link context for SEO?
  8. Why should hreflang be managed on a per-page basis for SEO?
  9. How do structured data impact social profiles in SEO?
  10. Do multiple titles in SVG files really influence SEO?
  11. Why Doesn’t the Sitemap Influence Your SEO Ranking?
  12. Why does the ranking of new content fluctuate so much?
  13. Why is a stable URL essential for updated content in terms of SEO?
  14. Do third-party scripts really slow down your SEO performance?
  15. Do Google reviews really affect your website's SEO?
📅
Official statement from (4 years ago)
TL;DR

Google does not index hidden content using display:none in mobile-first. Check the indexing via the Inspect URL tool to avoid surprises in your SEO ranking.

❓ Frequently Asked Questions

Pourquoi mon contenu n'est-il pas indexé ?
Si votre contenu est en display:none sur mobile, Google ne l'indexe pas en mode mobile-first.
Puis-je vérifier l'indexation de mon site ?
Oui, utilisez l'outil Inspecter l'URL de Google pour voir la version mobile indexée.
Quels contenus sont affectés ?
Les contenus masqués sur mobile, notamment ceux en display:none, ne sont pas pris en compte.
🏷 Related Topics
Content Crawl & Indexing AI & SEO Mobile SEO Domain Name Search Console

🎥 From the same video 15

Other SEO insights extracted from this same Google Search Central video · published on 28/05/2021

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