Martin Splitt

★★★ Is it true that JavaScript is fully compatible with modern SEO?

JavaScript SEO is not a novelty but an aspect of technical SEO. It simply acknowledges that many sites use JavaScript to generate content. The claim that JavaScript and SEO are incompatible has been f...

Mar 24, 2021 ⚡ Analysis available

★★★ Can user-generated content really sabotage your SEO?

Google may not always differentiate between site-created content and user-generated content on the same page. Spam in comments can therefore impact the site's overall ranking....

Mar 10, 2021 ⚡ Analysis available

★★★ Does Google really evaluate all content on a page the same way for ranking purposes?

Any content published on your site, whether created by you or your users, will generally be considered as a whole for ranking purposes....

Mar 10, 2021 ⚡ Analysis available

★★★ Should you really mark all user-generated content links with rel='ugc'?

Mark user-generated content links (in comments or forums) with the rel='ugc' attribute. This discourages comment spam and prevents these links from being associated with your site....

Mar 10, 2021 ⚡ Analysis available

★★★ Should you really block all user-generated content by default?

By default, block the indexing of pages with user-generated content using a noindex meta robots tag, to control which pages you want to include in the index. Remove it once the content is approved....

Mar 10, 2021 ⚡ Analysis available

★★ Should you really isolate comments on a separate page to safeguard your SEO?

Instead of placing comments on the same page as your content, you can transfer comments to a separate page. At the end of your content, place a call to action like 'See Comments'....

Mar 10, 2021 ⚡ Analysis available

★★ Can toxic user-generated content really penalize your entire site on Google?

Hateful or vulgar comments can harm the site beyond violations of monetization policies, with the potential to damage your brand and offend your user base....

Mar 10, 2021 ⚡ Analysis available

★★ Does non-textual content really hurt your site's SEO?

Photos, videos, or other files can be problematic in terms of adult content, copyright, malware, or illegal content, and can therefore cause issues in Google Search....

Mar 10, 2021 ⚡ Analysis available

★★ Should you really remove rel='ugc' to reward your trusted contributors?

To recognize regularly reliable contributors, you can remove the rel='ugc' attribute from the links they publish....

Mar 10, 2021 ⚡ Analysis available

★★ Is it really necessary to publish a UGC content policy to improve your SEO?

Defining the rules is important. Clearly inform your users about what they are allowed to post on your site and what is prohibited....

Mar 10, 2021 ⚡ Analysis available

★★ Does user-generated content really enhance engagement without hurting SEO?

User-generated content continues to be an excellent way to bring together a community and engage individuals with the content produced and published, despite the moderation responsibilities involved....

Mar 10, 2021 ⚡ Analysis available

★★★ Does Google really render all JavaScript pages without limitation?

Google does indeed render all pages, and it is acceptable to use JavaScript to generate content. This is the reality of the modern web, and Google must work within this framework....

Feb 25, 2021 ⚡ Analysis available

★★ Should you still optimize JavaScript for search engines other than Google?

Martin Splitt specifies that he is specifically talking about Google Search. Other search engines may have different compromises and do not necessarily render all JavaScript pages....

Feb 25, 2021 ⚡ Analysis available

★★★ Should you really ditch JavaScript libraries for native lazy loading solutions?

For lazy loading images, it is recommended to either use the browser's native lazy loading with the 'loading=lazy' attribute, or a solution based on Intersection Observer rather than libraries that ca...

Feb 25, 2021 ⚡ Analysis available

★★★ Is dynamic rendering really dead for SEO?

Google ceased recommending dynamic rendering with the release of Evergreen Googlebot in May 2019. While it is still supported, it is no longer considered a reasonable solution, and it's better to inve...

Feb 25, 2021 ⚡ Analysis available

★★★ Why does JavaScript remain the most expensive resource for loading your pages?

Among all assets (HTML, CSS, JavaScript, images, videos, audio), JavaScript is the most costly resource because it must be downloaded, parsed into machine format, and then executed before content appe...

Feb 25, 2021 ⚡ Analysis available

★★★ Is JavaScript really wreaking havoc on your Core Web Vitals?

Excessive use of JavaScript can negatively impact all three Core Web Vitals metrics: Largest Contentful Paint (loading delay), First Input Delay (interaction block), and Cumulative Layout Shift (visua...

Feb 25, 2021 ⚡ Analysis available

★★★ Is it true that Google indexes the Shadow DOM?

Google's web rendering service is capable of seeing and indexing content located inside the Shadow DOM of web components. Google's rendering correctly handles these elements for indexing, unlike some ...

Feb 23, 2021 ⚡ Analysis available

★★★ Does Googlebot crawl and render JavaScript at the same frequency?

Googlebot crawls and renders JavaScript at the same frequency. The process follows this sequence: crawling the HTML, then rendering, and finally indexing. In some cases, Google may render more often t...

Jan 27, 2021 ⚡ Analysis available

★★★ Does Googlebot truly execute JavaScript like a real browser?

Google does indeed execute the JavaScript of pages. The rendering happens as it would in a real browser. Any content injected into the DOM by JavaScript can be indexed. To check what Google sees, you ...

Jan 27, 2021 ⚡ Analysis available