What does Google say about SEO? /
Official Google statements come from various channels: official blogs (Google Search Central Blog), developer documentation, conference announcements, and responses on help forums. These institutional communications represent Google's official position on SEO matters and best practices to follow.
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🕒 ~1 min 🎯 5 questions
★★★ Are your franchise pages considered doorway pages by Google?
Creating numerous nearly identical pages with only the locality name changing can be seen as doorway pages (satellite pages). Prioritize substantial unique content for each page (testimonials, local i...
Jan 28, 2021 ⚡ Analysis available
★★★ Is duplicate content really harmless to your SEO?
There is no penalty for duplicate content itself. Duplicate content simply has less value for ranking but does not lead to an overall decline of the site. The important thing is to create unique value...
Jan 28, 2021 ⚡ Analysis available
★★ Does the http:// or https:// namespace in an XML sitemap really affect crawlability?
In the XML Sitemap, using http:// or https:// for the namespace URL (xmlns) has no functional importance. Google treats both identically. Conventionally, http:// is more common....
Jan 28, 2021 ⚡ Analysis available
★★ Is it really sufficient to include only one version, mobile or desktop, in your XML sitemap?
For a site with separate mobile and desktop URLs, it is enough to include only one version in the sitemap if the bidirectional annotations are present in the HTML code. There is no need to include bot...
Jan 28, 2021 ⚡ Analysis available
★★★ Can your slow pages drag down the rankings of your entire site?
Core Web Vitals are evaluated at the level of each page. However, pages with poor scores can have a negative impact on the entire site. This is not an isolated assessment without consequences....
Jan 28, 2021 ⚡ Analysis available
★★★ Why does CrUX collect your Core Web Vitals even if you block Googlebot?
The Core Web Vitals use data from the Chrome User Experience Report (CrUX), based on real user experiences. The data accumulates even if Googlebot is blocked by robots.txt or noindex, as it originates...
Jan 28, 2021 ⚡ Analysis available
★★★ Is Page Experience really just a secondary ranking signal?
Content remains the most important factor. Page Experience acts as a distinguishing ranking signal only when two pages have comparably valuable content. Its impact should not be overestimated....
Jan 28, 2021 ⚡ Analysis available
★★ Does LCP truly measure the speed perceived by the user?
Largest Contentful Paint (LCP) measures how quickly the user can see the most useful content on a page. It represents the moment when the main content is loaded in the page loading timeline....
Jan 28, 2021 ⚡ Analysis available
★★ Do Core Web Vitals really change after the initial page load?
LCP values are updated as content loads. CLS values can be updated based on user actions. These metrics are not fixed at the time of the initial load....
Jan 28, 2021 ⚡ Analysis available
★★★ How does Google estimate a page's Core Web Vitals without sufficient CrUX data?
When a page lacks sufficient CrUX data, Google uses the scores of similar pages from the same site to make an estimation. If the site's structure is complex, the overall site score may be applied to t...
Jan 28, 2021 ⚡ Analysis available
★★ Should you really analyze server logs to diagnose 4xx errors in Search Console?
To identify the causes of 4xx client errors displayed in Search Console, it is recommended to consult server logs, which typically maintain a detailed record of these errors and their causes....
Jan 28, 2021 ⚡ Analysis available
★★ Why does your new site fluctuate like a yo-yo in the SERPs?
For a recently created and indexed site, it is normal for rankings and indexing to be unstable at first. Fluctuations do not necessarily indicate a problem but rather a normal evaluation phase by Goog...
Jan 28, 2021 ⚡ Analysis available
★★ How can you effectively report copied content spam to Google?
If content (name, text) is copied without permission on pirate or spam sites, it is recommended to use Google’s spam report to report these sites as hacked sites. This is not a compromised account iss...
Jan 28, 2021 ⚡ Analysis available
★★★ Is it true that duplicate content won't penalize your SEO?
There is no penalty for duplicate content. Having duplicate content does not directly affect the site. However, duplicate content has low value and may therefore indirectly affect rankings due to a la...
Jan 28, 2021 ⚡ Analysis available
★★★ Are your franchise pages seen as doorway pages by Google?
For franchise pages with nearly identical content (only the city name changes), there is a risk of being considered doorway pages (satellite pages). You must absolutely add unique content for each pag...
Jan 28, 2021 ⚡ Analysis available
★★ Does using HTTPS for your XML sitemap namespace hurt your SEO ranking?
In XML sitemaps, the namespace can be declared in HTTP or HTTPS without functional impact. Google treats both the same way. However, for consistency and maintenance reasons, it is recommended to follo...
Jan 28, 2021 ⚡ Analysis available
★★ Should you really submit both mobile AND desktop versions in your sitemap?
If the mobile/desktop annotations are correctly implemented in the pages themselves, it is unnecessary to include both versions (mobile and desktop) in the sitemap. Submitting either of the two URLs i...
Jan 28, 2021 ⚡ Analysis available
★★ Should you give up on AMP if you’re using GA4 to measure your performance?
AMP does not yet support Google Analytics 4 (GA4). The team is aware of the demand, but no support date is publicly announced. We must wait for official announcements....
Jan 28, 2021 ⚡ Analysis available
★★★ Can Google really remove illegal content from your site?
Google can remove links to potentially illegal content from its search results pages, but only the website host can remove the content from the site. You need to contact the site owner to remove the c...
Jan 21, 2021 ⚡ Analysis available
★★ Why does a generic URL sabotage your withdrawal requests on Google?
When making a content removal request, only the specific URL of the page in question should be submitted, and not the entire website URL. This helps Google process the request faster and with a higher...
Jan 21, 2021 ⚡ Analysis available
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