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Official statement

<p>Posting content on Instagram or other social media platforms does not have a direct effect on ranking. However, promoting a website through social media can be part of a broader visibility strategy. Google recommends not to rely exclusively on search for promotion.</p>
26:06
🎥 Source video

Extracted from a Google Search Central video

⏱ 36:33 💬 EN 📅 14/07/2022 ✂ 11 statements
Watch on YouTube (26:06) →
✂ Other statements from this video 10 ▾
  1. 1:43 Why Should You Prioritize User Experience Instead of SEO Ranking?
  2. 5:48 Why is understanding user behavior crucial for enhancing your SEO?
  3. 9:58 How can you make a page outperform a generic official page?
  4. 12:32 How Does Mobile-First Indexing Affect New SEO Sites?
  5. 16:50 How can Search Console feedback help you fix SEO inconsistencies?
  6. 17:21 Should you use unique content to validate Mobile-First Indexing?
  7. 18:42 Is it true that you don't need to combine an XML sitemap with WebSub for indexing?
  8. 23:23 How do specific directives in the robots.txt file affect your SEO?
  9. 23:23 Is it possible for Google to index Instagram despite its restrictive robots.txt?
  10. 26:06 Why is publishing text as an image a bad strategy for SEO?
📅
Official statement from (4 years ago)
TL;DR

Social media does not have a direct impact on SEO, according to Google. However, using them remains a global visibility strategy. Don't rely solely on search for your promotion.

Content AI & SEO

🎥 From the same video 10

Other SEO insights extracted from this same Google Search Central video · duration 36 min · published on 14/07/2022

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