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Official statement

For private content, Google recommends using password protection. It is easy to verify that it is working, and it prevents anyone from accessing the content.
🎥 Source video

Extracted from a Google Search Central video

💬 EN 📅 24/11/2021 ✂ 7 statements
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✂ Other statements from this video 6 ▾
  1. □ How can you conceal your site from Google search results while keeping it accessible?
  2. □ Is using a password the most effective way to safeguard private content?
  3. □ Can you really rely on the robots.txt file to stop search engines from crawling your site?
  4. □ Is it true that robots.txt doesn't guarantee your URLs won't be indexed?
  5. □ How does the noindex tag influence your SEO indexing strategy?
  6. □ When is it a good idea to block crawling or indexing for your SEO optimization?
📅
Official statement from (4 years ago)
TL;DR

Google advises using password protection for private content to ensure its confidentiality. It is a reliable method to prevent unauthorized access.

❓ Frequently Asked Questions

La protection par mot de passe est-elle infaillible pour le SEO ?
Elle est efficace pour empêcher l'indexation, à condition qu'il n'y ait pas de failles dans sa mise en œuvre.
Les pages protégées par mot de passe doivent-elles être exclues du sitemap ?
Oui, elles ne devraient pas figurer dans le sitemap pour éviter toute tentative d'indexation.
Faut-il utiliser robots.txt pour bloquer les crawlers ?
Absolument, c'est une mesure supplémentaire pour empêcher l'accès des crawlers aux pages protégées.
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🎥 From the same video 6

Other SEO insights extracted from this same Google Search Central video · published on 24/11/2021

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