Official statement
Google crawls images less often than HTML pages. If you optimize an image (compression), use a new URL to prompt Google to detect the change more quickly when crawling the HTML page.
Other statements from this video 24 ▾
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- □ Why should you care about content copies that don’t affect your SEO ranking?
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- □ What makes your pages remain invisible on Google?
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- □ Why doesn't Google penalize every single SEO mistake?
- □ Why doesn’t removing a redirect boost your SEO?
- □ Should you unlock JavaScript and CSS for Google?
- □ Why isn't robots.txt enough to stop indexing on Google?
- □ Are Core Web Vitals really based on actual user data?
- □ Does the choice between WordPress pages and posts really impact SEO?
Official statement from
(5 years ago)
⚠ A more recent statement exists on this topic
How Does a Link from the Homepage Speed Up Reindexing?
View statement →
TL;DR
Google crawls images less frequently than HTML pages. To speed up the update after optimization, change the image URL.
❓ Frequently Asked Questions
Pourquoi Google crawl-t-il moins souvent les images ?
Les images ont traditionnellement un impact moindre sur les résultats de recherche que le contenu textuel, d'où un crawl moins fréquent.
Combien de temps faut-il pour que Google recrawl une image avec une nouvelle URL ?
Variable, mais un changement d'URL peut accélérer ce processus dans les jours suivant la mise à jour.
Dois-je toujours changer l'URL d'une image optimisée ?
Non, seulement si l'image joue un rôle clé dans vos performances SEO et UX.
🎥 From the same video 24
Other SEO insights extracted from this same Google Search Central video · published on 06/08/2021
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