Google

★★★ Should you really use the disavow tool for SEO?

The disavow tool is used to instruct Google not to consider certain incoming links in calculating rankings. It is mainly meant for recovering from a manual action. In the absence of a penalty, it is a...

Aug 18, 2016 ⚡ Analysis available

★★★ Is it true that Google really prioritizes its clients in search results?

Google claims that its search results are not influenced by its commercial or financial relationships. Manual actions or rankings are in no way affected by the status of being a Google client or partn...

Aug 18, 2016 ⚡ Analysis available

★★★ Google News: How can you avoid misleading headlines that harm your SEO?

Google News publishers must ensure that their articles are genuine news content. Titles must accurately reflect the content to avoid misleading users, which would be against Google's guidelines....

Aug 18, 2016 ⚡ Analysis available

★★★ How can you avoid manual actions for low-quality content?

Manual actions for low-quality content are applied when the content primarily aims to attract search engine traffic, often through keyword stuffing, and does not provide value to the user. To address ...

Aug 18, 2016 ⚡ Analysis available

★★★ What really triggers a total spam penalty from Google?

Google applies a manual 'total spam' action when a site has numerous violations of quality guidelines. This can lead to a complete removal of the site from the index. Violations include automatically ...

Aug 18, 2016 ⚡ Analysis available

★★ Can the Video Object Schema on AMP really boost your videos into Top Stories?

It is possible to implement the 'Video Object' schema on AMP video pages, and it can work in Top Stories carousels if all technical requirements, such as thumbnail size, are met....

Jul 28, 2016 ⚡ Analysis available

★★★ Does hidden content really affect your SEO ranking?

Google indexes hidden content in tabs or hidden by JavaScript, but it is often considered less relevant for search results ranking because it is not immediately visible to users....

Jul 28, 2016 ⚡ Analysis available

★★ Does Google really crawl all the JavaScript links on your site?

Google can crawl links present in JavaScript. However, it is advisable to ensure that all scripts load correctly with the 'Fetch and Render' tool to confirm there are no rendering issues....

Jul 28, 2016 ⚡ Analysis available

★★★ Is hiding links from crawlers really considered cloaking?

Hiding links from crawlers while displaying them to users is discouraged, as it can be perceived as cloaking, a non-recommended practice that can lead to SEO issues....

Jul 28, 2016 ⚡ Analysis available

★★★ Does schema markup really guarantee enhanced result displays?

Schema markup does not guarantee the display of rich results in Google search, as it depends on numerous factors that Google dynamically assesses to decide when to show this information....

Jul 28, 2016 ⚡ Analysis available

★★ Is the Last-Modified tag really enough to help Google discover your new content?

The 'Last-Modified' tag informs Google’s bots that content has been updated on a page, which can help in discovering new content if links to new pages are added. However, when it comes to discovering ...

Jul 28, 2016 ⚡ Analysis available

★★★ How does Google decide which version of duplicate content to show in the SERPs?

Google typically selects one version of duplicate content to display in search results to avoid saturating the results with the same content. The chosen version depends on various factors, including t...

Jul 28, 2016 ⚡ Analysis available

★★★ How can you effectively recover a site penalized by a Google manual action?

If you receive a manual action from Google for violating guidelines, instructions will be provided to resolve the issue, allowing you to submit a reconsideration request after fixing it....

Jul 28, 2016 ⚡ Analysis available

★★ Is it true that implementing AMP inflates your direct traffic in Analytics?

When implementing AMP pages, you might experience a sudden spike in direct traffic. This increase could be due to users accessing the AMPs directly from search results, resulting in direct traffic in ...

Jul 28, 2016 ⚡ Analysis available

★★ Why do disavowed links still show up in Search Console even after being neutralized?

Disavowed links will remain visible in the Search Console link report, but their disactivation prevents any potential negative impact. Their disappearance from reports does not happen immediately....

Jul 28, 2016 ⚡ Analysis available

★★★ How can you lift a Google malware alert without compromising your rankings?

Malware alerts can be lifted by checking the reported problematic files and requesting a review through Google’s secure page diagnostics tool....

Jul 28, 2016 ⚡ Analysis available

★★ What does it really take to recover from a Google manual action?

Manual actions taken on a website, such as penalties, must be resolved to optimize the site's visibility. Returning to a healthy strategy is crucial to restore lost positions....

Jul 28, 2016 ⚡ Analysis available

★★★ How can you conduct SEO A/B tests that deliver reliable results?

In A/B testing situations, each test must have a suitably defined timeframe. Additionally, using reliable statistical practices ensures the validity of the results....

Jul 28, 2016 ⚡ Analysis available

★★★ Do you really need to list all your URLs in the XML sitemap?

An XML sitemap should contain all important URLs for effective and rapid indexing, although not all listed URLs will necessarily be indexed....

Jul 28, 2016 ⚡ Analysis available

★★ Should you really change the URL structure for every territory or variant?

It is not always necessary to change the URL structure for each territory, for example. A clear URL, even if long, does not negatively impact SEO as long as it remains readable and relevant....

Jul 28, 2016 ⚡ Analysis available