Official statement
The order of words in a title can sometimes matter, sometimes not, depending on the context. SEO tools provide suggestions but should not be followed blindly. It's important to prioritize natural readability instead of forcing a word order that could make the title poor.
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Official statement from
(5 years ago)
⚠ A more recent statement exists on this topic
Should you hide an HTML link to optimize the anchor text that Google considers?
View statement →
TL;DR
The order of words in an SEO title can influence SEO, but to varying degrees. Aim for readability and avoid forced titles due to strict recommendations from SEO tools.
❓ Frequently Asked Questions
L'ordre des mots dans un titre impacte-t-il le référencement ?
Oui, mais cela dépend du contexte et de la thématique recherchée.
Doit-on suivre aveuglément les outils SEO pour les titres ?
Non, il faut privilégier une lecture naturelle et pertinente pour l'utilisateur.
Un titre mal structuré peut-il nuire au SEO ?
Oui, si la lisibilité et la pertinence en pâtissent.
🎥 From the same video 14
Other SEO insights extracted from this same Google Search Central video · published on 11/06/2021
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