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Official statement

Having temporary links from the homepage or important pages (for example, for new products) helps Google quickly discover these pages. The key is that there are permanent links somewhere on the site in the long term.
🎥 Source video

Extracted from a Google Search Central video

💬 EN 📅 10/06/2021 ✂ 14 statements
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✂ Other statements from this video 13 ▾
  1. □ Why doesn't Google penalize duplicate content?
  2. □ Is it true that Google prefers duplicate content over short content?
  3. □ Does duplicate content really harm your SEO?
  4. □ How Does Google Handle Duplicate Content Across Different Websites?
  5. □ How does Google automatically recognize synonyms and gender variations in search algorithms?
  6. □ How do brand searches truly impact SEO?
  7. □ Is author authority really a game changer for SEO?
  8. □ Is it true that mobile-first indexing doesn't demand strict mobile optimization?
  9. □ Should you really worry about the Page Experience Update when it comes to rankings?
  10. □ Is the URL Parameter Tool Really Reliable for Controlling Crawling?
  11. □ How can you effectively differentiate between using robots.txt and noindex for your SEO?
  12. □ Do links from noindex pages truly hold any SEO value?
  13. □ How does Google really generate sitelinks without structured data?
📅
Official statement from (5 years ago)
TL;DR

Temporary links from the homepage speed up Google's discovery of new pages. Be sure to include permanent links later for lasting SEO impact.

❓ Frequently Asked Questions

Les liens temporaires affectent-ils le classement SEO ?
Indirectement, oui. Ils facilitent une rapide indexation initiale, mais doivent être suivis de liens permanents.
Combien de temps peut-on garder un lien temporaire ?
Aucun délai fixe. Retirez-les une fois leur objectif atteint et dès que des liens permanents sont établis.
Les liens temporaires sont-ils nécessaires pour chaque mise à jour de contenu ?
Non, seulement pour des pages nécessitant une découverte rapide par Google, comme lors de lancements importants.
🏷 Related Topics
Domain Age & History E-commerce AI & SEO JavaScript & Technical SEO Links & Backlinks

🎥 From the same video 13

Other SEO insights extracted from this same Google Search Central video · published on 10/06/2021

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