Official statement
Google does not record synonyms in the index along with page content. Synonyms are added during the parsing of the user's search query, allowing for a match with pages containing synonymous terms.
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Official statement from
(5 years ago)
⚠ A more recent statement exists on this topic
Does Google really distinguish between 'edit video' and 'video editor' as differ...
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TL;DR
Google applies synonyms during query parsing, not during content indexing. This means that content should not solely rely on the use of synonym terms to appear in search results. Optimizing pages for primary keywords remains crucial.
❓ Frequently Asked Questions
Les synonymes ont-ils un impact sur l'indexation ?
Non, ils sont utilisés lors du parsing de la requête, pas pendant l'indexation.
Dois-je inclure des synonymes dans mon contenu ?
Pas nécessairement. Concentrez-vous sur le contenu pertinent pour les mots-clés principaux.
Google ajuste-t-il les résultats de recherche avec des synonymes ?
Oui, lors de l'analyse de la requête utilisateur, pas lors de l'indexation du contenu.
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