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Official statement

Lazy loading can be used without violating Google's guidelines. For images and iframes, use the loading='lazy' attribute. For other content, utilize the Intersection Observer along with a structured paginated URL format to ensure indexing.
🎥 Source video

Extracted from a Google Search Central video

💬 EN 📅 09/09/2021 ✂ 14 statements
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✂ Other statements from this video 13 ▾
  1. □ Why should you steer clear of dynamic rendering in SEO?
  2. □ Why should you prioritize server-side rendering for SEO?
  3. □ Is it essential to paginate URLs for infinite scrolling?
  4. □ Does Googlebot Really Crawl Mainly from the USA?
  5. □ Why does Googlebot disregard personalization and private content?
  6. □ How is the Core Web Vitals report from Search Console transforming the way we identify slow pages?
  7. □ Do 100% JavaScript sites really pose a problem for SEO?
  8. □ Should you abandon JavaScript for optimal SEO performance?
  9. □ Why is the Mobile-Friendly Test considered more reliable than DevTools for SEO?
  10. □ Does Google's indexing infrastructure really have more time than testing tools?
  11. □ How is Google's new URL Inspection Tool transforming the way we analyze indexed content?
  12. □ Do JavaScript frameworks really affect SEO?
  13. □ Do you really need to optimize JavaScript for SEO on WordPress?
📅
Official statement from (5 years ago)
TL;DR

Lazy loading does not negatively impact your SEO if you use the loading='lazy' attribute for images and iframes. Utilize the Intersection Observer for other content. Structure your URLs in a paginated format to ensure proper indexing.

❓ Frequently Asked Questions

Le lazy loading peut-il nuire au SEO ?
Non, si implémenté correctement avec loading='lazy' et Intersection Observer, il n'y a pas de risque pour le SEO.
Qu'est-ce que l'Intersection Observer ?
C'est une API qui permet le chargement différé de contenus, optimisant ainsi performance et crawl budget.
Doit-on utiliser le lazy loading sur tous les éléments ?
Concentrez-vous principalement sur les images et iframes pour le lazy loading; d'autres contenus doivent être testés.
🏷 Related Topics
Domain Age & History Content Crawl & Indexing Images & Videos Domain Name Pagination & Structure Web Performance

🎥 From the same video 13

Other SEO insights extracted from this same Google Search Central video · published on 09/09/2021

🎥 Watch the full video on YouTube →

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