What does Google say about SEO? /
Quick SEO Quiz

Test your SEO knowledge in 5 questions

Less than a minute. Find out how much you really know about Google search.

🕒 ~1 min 🎯 5 questions

Official statement

Showing less content to search engines than to users doesn't pose a cloaking issue. The problem arises when you show search engines a rich page while presenting something different or minimal to users. Displaying an empty page with no-index to bots is acceptable.
🎥 Source video

Extracted from a Google Search Central video

💬 EN 📅 07/11/2021 ✂ 15 statements
Watch on YouTube →
Other statements from this video 14
  1. Is it true that 302 redirects pass PageRank?
  2. Why do core updates prioritize the overall quality of websites?
  3. Do No-Index Pages Really Affect Your Crawl Budget?
  4. Does Google Really Accept 301s with No-Cache Cache-Control Headers?
  5. Are 302 redirects really just temporary?
  6. Is it true that Google can index JavaScript content once it's rendered?
  7. Is it true that Google ignores no-script tags for SEO?
  8. Is it true that video structured data can be effective without a visible iFrame?
  9. How do dedicated landing pages boost Google Images?
  10. Does the number of products really influence category SEO?
  11. What should you do with your canonicals when a product is out of stock?
  12. Does the quality of generated content make a difference in SEO?
  13. Why should site migrations be one-way?
  14. How does Google’s support for WebP images transform SEO strategies?
📅
Official statement from (4 years ago)
TL;DR

Google states that cloaking isn't an issue if you show less content to search engines than to users. It's the 'more' that causes problems. Avoid misleading users with non-indexed empty pages.

❓ Frequently Asked Questions

Le cloaking est-il toujours pénalisé par Google ?
Non, seulement si cela trompe le moteur en affichant plus aux bots qu'aux utilisateurs.
Puis-je montrer moins de contenu aux moteurs de recherche ?
Oui, montrer moins n'est pas un problème selon Google, tant que c'est fait honnêtement.
Qu'est-ce qu'une page vide avec no-index pour Google ?
Google accepte les pages vides utilisant no-index. Cela évite de tromper les utilisateurs et les moteurs.
🏷 Related Topics
Domain Age & History Content Crawl & Indexing Pagination & Structure Penalties & Spam

🎥 From the same video 14

Other SEO insights extracted from this same Google Search Central video · published on 07/11/2021

🎥 Watch the full video on YouTube →

Related statements

💬 Comments (0)

Be the first to comment.

2000 characters remaining
🔔

Get real-time analysis of the latest Google SEO declarations

Be the first to know every time a new official Google statement drops — with full expert analysis.

No spam. Unsubscribe in one click.