Official statement
To monitor a website's quality improvement before seeing SEO results, it's recommended to use proxy metrics such as the engagement rate in Analytics. These behavioral data serve as leading indicators, even though Google does not directly use them for ranking.
Other statements from this video 14 ▾
- □ Are Core Updates and Page Experience Updates Truly Independent?
- □ How do real user data insights from Google change the SEO game?
- □ Why the 28-Day Wait to See Core Web Vitals Impact?
- □ Why does Google take so long to reassess a website's quality after de-indexing?
- □ Is it time to rethink your content strategy for the entire site?
- □ How does Google really handle 500 errors?
- □ How Does Google Really Handle CDNs When Facing a 504 Error?
- □ How Do Navigation Links Really Impact Your SEO?
- □ Why Doesn’t Google Index All Your Pages?
- □ Could non-indexing signal a deeper quality issue with your site?
- □ Should you redirect malware-infected pages to the homepage after an attack?
- □ Can Geotargeting Really Boost Your Local SEO?
- □ Does hreflang really weaken your SEO in competitive markets?
- □ Why doesn’t Google remove negative reviews?
Official statement from
(5 years ago)
⚠ A more recent statement exists on this topic
Do User Engagement Signals Really Influence Google Rankings?
View statement →
TL;DR
Google advises tracking engagement metrics to assess a website's quality before observing any SEO changes. While these metrics are not directly used for ranking, they can provide valuable insights.
❓ Frequently Asked Questions
Google utilise-t-il les métriques d'engagement dans son algorithme ?
Non, elles sont considérées comme des indicateurs proxy et ne sont pas directement utilisées pour le classement.
Comment interpréter un taux de rebond élevé ?
Il peut indiquer que le contenu ne répond pas aux attentes des utilisateurs ou qu'il est trop limité.
Le temps passé sur une page est-il vraiment important ?
Un temps de visite élevé peut suggérer un bon engagement, mais il ne suffit pas pour prédire une meilleure performance SEO.
🎥 From the same video 14
Other SEO insights extracted from this same Google Search Central video · published on 14/08/2021
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