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Official statement

For search engines, affiliate links should use the rel='nofollow' or rel='sponsored' attribute to indicate that it's a paid link.
🎥 Source video

Extracted from a Google Search Central video

💬 EN 📅 13/07/2021 ✂ 8 statements
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✂ Other statements from this video 7 ▾
  1. □ Is it true that Google allows affiliate links for SEO benefits?
  2. □ Why is unique content essential for affiliate sites?
  3. □ Should you really disclose all affiliate links for SEO benefits?
  4. □ Should you really be hiding your affiliate links for SEO?
  5. □ Why is it crucial to declare affiliate links correctly for SEO?
  6. □ Should you add nofollow attributes to affiliate links in JavaScript?
  7. □ How can you enhance your affiliate product reviews using structured data?
📅
Official statement from (5 years ago)
TL;DR

Google recommends using rel='nofollow' or rel='sponsored' for affiliate links to indicate that they are paid. This helps distinguish these links from organic links.

❓ Frequently Asked Questions

Puis-je utiliser rel='nofollow' à la place de rel='sponsored' ?
Oui, Google accepte les deux attributs pour les liens d'affiliation, mais rel='sponsored' est spécifiquement dédié aux liens payants.
Qu'arrive-t-il si je ne marque pas un lien d'affiliation ?
Cela pourrait potentiellement nuire à votre classement si détecté par Google comme une tentative de manipulation des algorithmes.
Comment Google détecte-t-il les liens d'affiliation ?
Google utilise des algorithmes pour scanner les liens et identifier les patrons typiques de liens d'affiliation même sans attribut spécifique.
🏷 Related Topics
AI & SEO Links & Backlinks

🎥 From the same video 7

Other SEO insights extracted from this same Google Search Central video · published on 13/07/2021

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